Vertex Live 2026 Tickets Are Now On Sale

Join Us in Times Square and Amsterdam

Tickets are officially on sale for Vertex Live 2026, and we invite the global Retailer-owned Brand and private brand community to join us for two unforgettable events in New York City and Amsterdam.

These are the industry’s premier gatherings for leadership, creativity, connection, and recognition. If you are serious about building your brand, expanding your network, and staying at the center of what is happening in private brand, this is where you need to be.

Early Bird Pricing Ends Friday, March 27, 2025.

Secure your seat now to lock in the best available rate before prices increase.

Vertex Live on Broadway

Presenting sponsor: Marketing by Design (MBD)

New York City | May 7, 2026
DRAMMA Times Square | 6:00 to 11:00 PM

Vertex Live on Broadway is a premier creative black-tie experience in the heart of Times Square. This flagship event brings together retailers, manufacturers, agencies, designers, and thought leaders from across the Retailer-owned Brand and private brand ecosystem.

Set on one of the world’s most iconic stages, the evening features TED-style talks from top executives, fireside conversations, storytelling moments, and live awards woven throughout the program.

Guests enjoy gourmet meals, craft cocktails, and premium hospitality throughout the night in a setting worthy of the Broadway stage.

This is networking at its best. Real conversations. Real relationships. Real opportunities.

Vertex Live Amsterdam

Presenting sponsor: Marketing by Design (MBD)

Amsterdam, The Netherlands | May 18, 2026
TOBACCO Theater | 6:00 to 11:00 PM

Vertex Live Amsterdam is a full creative black-tie experience built for the global private brand community. Set at the crossroads of creativity, commerce, and innovation, this event brings together leaders from across Europe and beyond.

For the first time, Vertex Live will feature a Michelin-starred, multi-course dinner by Dennis Huwaë, served throughout the evening inside the iconic TOBACCO Theater.

The program includes short, powerful talks, honest conversations, and integrated awards that keep the focus on people, ideas, and leadership.

This is networking at its best on a global stage.


Grow Your Brand and Support Vertex

For organizations looking to raise their brand presence and support the Vertex community, we offer a range of sponsorship opportunities for both events. These packages provide high-visibility exposure to senior decision-makers across the global private brand industry.

We also offer the option to purchase an entire table, making it easy to bring your full team, key clients, or partners for a shared, high-impact experience.


Attire

Design-forward elegance. Black tie encouraged.
Both events are designed to reflect the creativity, professionalism, and ambition of the Vertex community.


Secure Your Place

Tickets are limited and will sell out.

Early bird pricing is available for a short time only.

Do not wait. Secure your place now and join us in Times Square and Amsterdam for Vertex Live 2026.

By Published On: February 9th, 2026Tags:

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About the Author: Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

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