https://velocityinstitute.org Boldly Retail Owned Brands Wed, 31 Jan 2024 00:29:42 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.3 https://velocityinstitute.org/2024/01/30/trader-joes-jcpenneys-kroger-and-more-a-weekly-update-on-retailer-owned-brands/ Wed, 31 Jan 2024 00:29:42 +0000 https://velocityinstitute.org/?p=95997 WATCH NOW! Retailer-owned brands / private brands are increasingly becoming a force to reckon with in the consumer market, driven by their unique ability to offer distinctive products that resonate with shoppers. From Trader Joe's customer-acclaimed snacks to JCPenney's philanthropic clothing line, the push for private labels is reimagining retail boundaries and consumer]]> https://velocityinstitute.org/2023/02/28/dicks-sporting-goods-to-buy-moosejaw-from-walmart/ Wed, 01 Mar 2023 00:19:09 +0000 https://velocityinstitute.org/?p=92527 DICK'S Sporting Goods announced last week that it has agreed to acquire outdoor retailer Moosejaw from Walmart. The acquisition will expand DICK'S outdoor Retailer-owned Brand portfolio – which currently includes its specialty retailer, Public Lands. Moosejaw, founded in Michigan in 1992, operates a highly successful e-commerce platform, has a loyal customer base, strong vendor relationships]]> https://velocityinstitute.org/2022/07/28/cultural-icons-twitch-and-allison-boss-partner-with-dsg-dicks-sporting-goods-private-brand/ Thu, 28 Jul 2022 23:07:29 +0000 https://velocityinstitute.org/?p=88820 DICK'S Sporting Goods announced a partnership with Stephen 'tWitch' and Allison Boss for its family athleisure brand, DSG. To kick off the partnership, the celebrity dance couple choreographed a TikTok dance challenge set to Young MC's Bust A Move to celebrate International Dance Day. "DSG is a brand that's inclusive, diverse and gives back]]>