https://velocityinstitute.org Boldly Retail Owned Brands Wed, 15 Sep 2021 13:27:55 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.3 https://velocityinstitute.org/2021/03/17/rewe-germany-reimagines-ja/ Wed, 17 Mar 2021 20:20:31 +0000 https://myprivatebrand.com/?p=76564 Rewe Group Germany's iconic private brand ja! has undergone a transformation with agency Hajok Design giving more than 800 items in the brand a cheerful and high-quality redesign. In 1982 the Rewe private label became ja!. It was launched with the aim of offering good quality at a reasonable price, attracting customers who shop at]]>