Register today for the My Private Brand Design Summit live online May 12-13, 2021. The two half-day sessions will feature more than a dozen speakers from around the world, speed networking, and one-on-one video meetings. FREE VIP TICKETS ARE LIMITED! The My Private Brand Design Summit is the only event wholly focused on branding and
Late last week, DICK'S Sporting Goods announced its VRST men's apparel private brand has signed two-time national champion, Heisman Trophy winner, and top professional football prospect DeVonta Smith as a brand partner. Highly regarded as one of the most talented, versatile, and stylish players in college football, Smith will be prominently featured throughout VRST marketing
Three years after it created its CSR and Food Transition index, french retailer Carrefour is raising its targets and setting itself some new ones. Henceforth, it will be incorporated into the pay structure and bonuses of the retailers employees, as well as into the remuneration of integrated country managers. In 2018, Carrefour introduced a CSR
Welcome to My Private Brand Talks a weekly interview series in which I will discuss the state of private brand, retail, and careers with retail executives and private brand thought leaders from around the world. This week’s episode features my conversation with Mark Coleman, Senior Vice President of Global Sales at Catania Oils. And stay
Kroger today announced the expansion of its Simple Truth Recycling Program – offering customers a free and easy way to recycle flexible plastic packaging – to include all private brands, including Private Selection, Kroger Brand, Comforts, Luvsome, Abound, and more. The newly expanded Kroger Our Brands Recycling Program is the first program of its kind and advances
Home improvement retailer Lowe's has announced it acquired the Stainmaster brand, the most recognized and trusted carpet brand on the market today, advancing the home improvement retailer's Total Home strategy. With this acquisition, Lowe's will build on its decade-long exclusive position as the only national home improvement retailer to carry Stainmaster carpet. The purchase includes
Do you Have FOMO? Do you know what FOMO is? FEAR OF MISSING OUT It's that dull fear you get when you know you missed the private brand event of the year. Don't let it happen to you! Register today for the My Private Brand Design Summit live online May 12-13, 2021. The two half-day
Have you ever sent an email to a retailer or called to inquire about a product? Perhaps you had an experience you wanted to rave about. If you answered yes, chances are you’ve spoken to a member of a customer care team. They are an extension of the customer service retailers provide to customers and
Ahead of Earth Day, Radienz Living has announced the addition of two new products to their portfolio – an exclusive citric acid-based botanical disinfecting formula and a sustainable 105mm wipes canister made with Altium’s Dura-Lite technology that uses 23% less plastic. The inclusion of both innovative solutions reaffirms the company’s commitment to creating a more
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