Late last week SpartanNash announced its new Our Family 2023 Scholarship Program to support students making a positive difference in their communities. Developed in 1904, Our Family is the retailer's flagship Retail-owned Brand. Fans of the brand who live in one of the states the company serves are eligible to apply for a financial
Join myself and the Velocity Institute team for our Toronto Meet Up, Thursday June 8 at The Port House Social Bar & Kitchen in Mississauga, ON. The FREE networking event is designed to bring the industry together over cocktails and conversations. There are no presentations and no sales. The Port House in Mississauga is
Late last week the Kroger Co. announced its innovative recycling program has hit a major milestone, recycling more than one million pieces of their Retail-owned Brand flexible plastic product packaging. The retailer shared it is offering customers more items with upcycled ingredients with the addition of two new Simple Truth products to advance sustainability. "We
The Velocity Conference + Innovation Expo 2023 starts in just 15 days and retail leaders, manufacturers, brokers, and solution partners are excited to be back together in Charlotte, NC. Join Target, CVS Health, Foxtrot, Misfit Markets, Albertsons, Home Depot, Staples, Sprouts, Wakefern, Ahold Delhaize, Lowe's Foods, Metro, Lowe's Home Improvement, Navy Exchange, and more
The Velocity Conference + Innovation Expo 2023 is a few weeks away, and retail leaders, manufacturers, brokers, and solution partners are excited to be back together in Charlotte, NC. Join Target, CVS Health, Foxtrot, Misfit Markets, Albertsons, Home Depot, Staples, Sprouts, Wakefern, Ahold Delhaize, Lowe's Foods, Metro, Lowe's Home Improvement, Navy Exchange, and more
Welcome to Velocity Talks a weekly interview series in which Velocity Institute President Christopher Durham discusses the state of private brand, retail, and careers with retail executives and thought leaders from around the world. This week we chat with Mary Ellen Lynch of Circana. If you would like to join Christopher in a
The Velocity Conference + Innovation Expo 2023 is a few weeks away and we are excited to announce that due to the overwhelming response we have added rooms to our conference block through the end of the week. Don’t miss your opportunity to stay at the Omni Charlotte, the official headquarters of the Velocity
Luke Rauch was 19 years old and putting in another eight-hour graveyard shift in a steel mill, swinging a sledgehammer in sweltering temperatures to pound molten metal. It wasn’t a typical—or easy—job for a college student on summer break, but for Rauch it was a life-changing one because the steel ended up shaping him as
Williams-Sonoma’s summer season is centered around outdoor cooking and bold-flavored, regionally-based barbecue food products. When the retailer decided to refresh its Retail-owned Brand range of barbecue sauces, they hired San Francisco-based agency, Pavement to bring to life each sauce’s specific flavor profile in an unpretentious and approachable manner. The solution features colorful typography and
This years Vertex Awards will officially be presented in Amsterdam. The Vertex Awards ceremonies will bring the entire Retail-owned Brand (private brand) industry together to celebrate the 10th Anniversary Vertex Awards winners. ALL retailers, manufacturers, agencies, and solution partners are invited to join us. MAY 22, 202 | AMSTERDAM (The
Velocity is the global industry association focused on retailers and their brands across all categories and channels. Velocity is leading the game-changing shift to radically transform the private label industry into RETAIL BRANDCENTRIC & CONSUMER FOCUSED. ALL retailers, manufacturers, and solution partners dedicated to helping to build Retail-owned Brands are invited to join the Institute.
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