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About Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

FREE Networking & Drinks in Minneapolis on Velocity

Please join us for our first exciting in person Velocity Institute Meetup in Minneapolis. This FREE networking event is designed to bring the industry together over cocktails and conversations. We welcome all private brand executives from Retailers, Manufacturers & Solutions Partners to come together, connect and grow. MINNEAPOLIS Meetup August 25, 2022 THE LOCAL:

FREE Networking & Drinks in Minneapolis on Velocity2022-08-09T20:03:25-04:00

Growing Seasonal and Sustainable Flowers at the Wegmans Organic Farm

At the Wegmans Organic Farm and Orchard in Canandaigua, New York, the grocer is committed to growing organically, and that extends beyond the fruit and vegetables they grow to include the more than 30 varieties of flowers that make up our farm floral program. Each year, the flowers grown at the Wegmans organic farm

Growing Seasonal and Sustainable Flowers at the Wegmans Organic Farm2022-08-09T19:47:23-04:00

IRI Releases Latest Insights on Food Inflation and the Consumer

Information Resources, Inc. (IRI), which recently merged with The NPD Group , today released new insights about food inflation and its impact on consumer shopping behavior. The insights leverage the latest point-of-sale data for July 2022 and include data covering all U.S. food channels, including e-commerce. July’s data shows that prices of consumer goods remain

IRI Releases Latest Insights on Food Inflation and the Consumer2022-08-09T19:45:17-04:00

Don’t Miss the Free Design 2022 Virtual Summit

Aug 18, 2022 | 2:00PM - 4:00PM EDT In its second year, Velocity Institute Design 2022 is the only event wholly focused on branding and package design for Retail Brand/private label/private brand/own brands. The unique experience explore the future of retailer-owned branding and package design. The event will feature an exclusive lineup of retail

Don’t Miss the Free Design 2022 Virtual Summit2022-08-08T20:53:55-04:00

TreeHouse Foods Reports Second Quarter 2022 Results

TreeHouse Foods today reported net sales of $1.20 billion which increased 19.4% compared to the second quarter of 2021. Net loss from continuing operations of $(30.6) million compared to $(5.2) million for the second quarter of 2021. Adjusted earnings before interest, taxes, depreciation and amortization ("EBITDA") from continuing operations1 was $66.5 million in the

TreeHouse Foods Reports Second Quarter 2022 Results2022-08-08T19:25:50-04:00

Amazon to Acquire iRobot

On Friday, Amazon and iRobot announced that they have entered into a definitive merger agreement under which Amazon will acquire robotic vacuum brand iRobot. The move by the online retailer adds the brand to the Amazon portfolio of private brands and continues to demonstrate Amazon's commitment to owning and managing brands.iRobot has a history of

Amazon to Acquire iRobot2022-08-08T19:54:29-04:00

Save the Date for the First-Ever ALDI Wedding!

Celebrating some of life's most important milestones with Aldi has become an Aldi thing among our biggest fans. In fact, they've shown their #ALDILove with Aldi-themed marriage proposals, engagement photos, birthdays and even baby showers. Now, one lucky couple will have the chance to get married in the discount grocer's aisles with the Aldi-themed wedding

Save the Date for the First-Ever ALDI Wedding!2022-08-04T16:09:05-04:00

Thrive Market Launches F.a.e. Body Care Brand

F.a.e. by Thrive Market, which stands for “for all everywhere,” features 26 sku’s including body care, skincare, haircare, and sun care products. The range includes shampoos, body washes, facial oils, body lotions, conditioners, and sunscreen sprays each priced from $6.99 to $9.99. The products does not contain parabens, phthalates, silicones or synthetic dyes and

Thrive Market Launches F.a.e. Body Care Brand2022-08-04T14:54:30-04:00

Aldi UK Is Looking For An Official Beer Taster

Discount grocer Aldi UK is launching a nationwide hunt for an official beer taster to review its new range of beers, lagers and ciders launching on September 15th. The successful applicant will receive a selection of beers that will need to be tested, reviewed, and consumed, helping to guide and inform Aldi bosses ahead

Aldi UK Is Looking For An Official Beer Taster2022-08-04T14:31:45-04:00

Join Us for FREE Drinks & Networking in Minneapolis, Boston and Chicago (PLMA)!

Please join us for three exciting in person Velocity Institute Meetups. These FREE networking events will be held in Minneapolis, Chicago, and Boston and are designed to bring the industry together over cocktails and conversations. We welcome all private brand executives from Retailers, Manufacturers & Solutions Partners to come together, connect and grow. MINNEAPOLIS

Join Us for FREE Drinks & Networking in Minneapolis, Boston and Chicago (PLMA)!2022-08-03T18:36:42-04:00

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