The Vertex Awards Jury Announced.

The international jury for this year's Vertex Awards includes renowned packaging design experts from various fields – related to packaging, design, brand strategy and innovation. This year we are fortunate to have 19 individual Jury Members across 11 countries. Without their commitment, expertise, and enthusiasm for design, our program would not be possible. The 8th Annual

The Vertex Awards Jury Announced.2021-09-15T09:28:06-04:00

Casey’s Launches 100 New Private Brand 100 New Snacks And Drinks

Ankeny, Iowa-based Casey’s General Stores is starting the new year with an updated selection on store shelves, adding more than 100 new high-quality snack and beverage products under the Casey’s brand. Beginning in January 2021, the expanded assortment of Casey’s private brand products will encompass new snack categories, including chips, jerky, and nuts. It will

Casey’s Launches 100 New Private Brand 100 New Snacks And Drinks2021-09-15T09:28:06-04:00

How Black History Month Comes to Life at Target

[et_pb_section fb_built="1" _builder_version="3.22"][et_pb_row _builder_version="3.25" background_size="initial" background_position="top_left" background_repeat="repeat"][et_pb_column type="4_4" _builder_version="3.25" custom_padding="|||" custom_padding__hover="|||"][et_pb_text _builder_version="3.27.4" background_size="initial" background_position="top_left" background_repeat="repeat"]As February approaches, voices from across Target have come together to help customers and associates celebrate Black History Month. Throughout the month, the Target team’s work—including an exclusive and private brand product assortment, marketing campaign, and team member events—is a reflection

How Black History Month Comes to Life at Target2021-09-15T09:28:06-04:00

Vertex Awards Standard Entry Ends Friday!

[et_pb_section fb_built="1" _builder_version="3.22"][et_pb_row _builder_version="3.25" background_size="initial" background_position="top_left" background_repeat="repeat" custom_margin="|auto||48px||"][et_pb_column type="4_4" _builder_version="3.25" custom_padding="|||" custom_padding__hover="|||"][et_pb_text _builder_version="4.7.4" background_size="initial" background_position="top_left" background_repeat="repeat"]The 8th Annual Vertex Awards competition is now open for entries. The Vertex Awards is the first and only global competition devoted exclusively to private band packaging design. It is open to the international community involved in the creation and marketing of

Vertex Awards Standard Entry Ends Friday!2021-09-15T09:28:06-04:00

Sainsbury’s Redesigns SO Organic

UK grocer Sainsbury’s and London based design agency BrandMe have introduced a redesign of the iconic early 2000s, Sainsbury’s SO Organic brand design. The updated design brings a strong tone of voice to stand out from the crowd. The new identity-led redesign focuses on building an enticing brand experience, encouraging consumers to get back in

Sainsbury’s Redesigns SO Organic2021-09-15T09:28:07-04:00

Kroger Named to Dow Jones Sustainability North America Index

For the eighth year in a row America's largest traditional grocer, Kroger has been named to the Dow Jones Sustainability North America Index. The Index is designed to recognize companies that are committed to sustainable business practices. The index consists of North American companies that Sustainable Asset Management determines are leaders. Members are the top

Kroger Named to Dow Jones Sustainability North America Index2021-09-15T09:28:07-04:00

Walgreens – Assoc Manager Owned Brand Commercialization

MPB Careers: Walgreens - Assoc Manager Owned Brand Commercialization Job ID 519000BR Location 200 WILMOT RD , DEERFIELD, IL Job Summary Provides support to the manager for end-to-end customer-led strategic owned brand new product development process inclusive of product knowledge, financial business case viability and category collaboration. Tracks and identifies product optimization based on consumer response

Walgreens – Assoc Manager Owned Brand Commercialization2021-12-15T20:02:33-05:00

The Inaugural Episode of My Private Brand Talks features Brandon Wehmeyer of Boxed

[et_pb_section fb_built="1" _builder_version="3.22"][et_pb_row _builder_version="3.25" background_size="initial" background_position="top_left" background_repeat="repeat"][et_pb_column type="4_4" _builder_version="3.25" custom_padding="|||" custom_padding__hover="|||"][et_pb_text _builder_version="4.7.7" background_size="initial" background_position="top_left" background_repeat="repeat"]  Welcome to the inaugural episode of My Private Brand Talks a weekly interview series in which I will discuss the state of private brand, retail, and careers with retail executives and private brand thought leaders from around the world. This first

The Inaugural Episode of My Private Brand Talks features Brandon Wehmeyer of Boxed2021-09-15T09:28:07-04:00

Target – Director Brand Management

MPB Careers: Target - Director of Brand Management job id: r0000116272 job family: merchandising process & operations schedule: full time location: 33 s 6th st, Minneapolis, Minnesota, united states, 55402-3601; Description:About Us: Target is an iconic brand, a Fortune 50 company and one of America’s leading retailers.At the heart of one of the world’s best-loved and most recognizable

Target – Director Brand Management2021-12-15T20:02:34-05:00

My Private Brand Diversity Summit Call for Speakers

[et_pb_section fb_built="1" admin_label="section" _builder_version="3.22"][et_pb_row admin_label="row" _builder_version="3.25" background_size="initial" background_position="top_left" background_repeat="repeat"][et_pb_column type="4_4" _builder_version="3.25" custom_padding="|||" custom_padding__hover="|||"][et_pb_text admin_label="Text" _builder_version="3.27.4" background_size="initial" background_position="top_left" background_repeat="repeat"]Are you passionate about Private Brand and Diversity? Are you or is there someone within your organization who is an experienced and dynamic speaker who can help retail and private brand professionals develop strategies, skills, and a mindset

My Private Brand Diversity Summit Call for Speakers2021-09-15T09:28:07-04:00