Velocity Institute

Williams Sonoma Celebrates the Holidays with Vintage Tins

[et_pb_section fb_built="1" _builder_version="3.22"][et_pb_row _builder_version="3.25" background_size="initial" background_position="top_left" background_repeat="repeat"][et_pb_column type="4_4" _builder_version="3.25" custom_padding="|||" custom_padding__hover="|||"][et_pb_text _builder_version="3.27.4" background_size="initial" background_position="top_left" background_repeat="repeat"]For Williams-Sonoma, and their customers, the arrival of the holidays means the return of their signature private brand holiday confections. Packaged in vintage-inspired tins, the Williams-Sonoma confections are often listed as top sellers at year’s end. The collectible tins have been

Williams Sonoma Celebrates the Holidays with Vintage Tins2021-09-15T09:28:09-04:00

TreeHouse Publishes Inaugural Environmental, Social & Governance Report

TreeHouse Foods announced today that it has published its 2020 Environmental, Social & Governance (ESG) Report, which builds on the private brand manufacturer's previous Sustainability reports, and highlights their accomplishments and the ways in which it is enabling progress and sustainable growth in the communities it serves. The report also addresses TreeHouse's goals for the

TreeHouse Publishes Inaugural Environmental, Social & Governance Report2021-09-15T09:28:10-04:00

Tesco cuts plastic from its Christmas range

British retailer Tesco has removed over 20 million pieces of plastic from this year’s Christmas private brand range. Crackers, lights, cards, and puddings (desserts)  have all been produced using less single-use plastic: Tesco’s private brand crackers are plastic-free for the first time – they will include non-plastic presents and are now sold without plastic in

Tesco cuts plastic from its Christmas range2021-09-15T09:28:10-04:00

Belonging Begins with Us: How Walmart is Working to Help Everyone Feel Included

[et_pb_section fb_built="1" _builder_version="4.7.6" _module_preset="default"][et_pb_row _builder_version="4.7.6" _module_preset="default"][et_pb_column type="4_4" _builder_version="4.7.6" _module_preset="default"][et_pb_text _builder_version="4.7.6" _module_preset="default"]This post was originally published on Walmart's official blog by William White, Chief Marketing Officer, Walmart U.S. Every day, we welcome shoppers of diverse backgrounds and walks of life into our stores and clubs. Not only do we want shoppers to feel safe and comfortable

Belonging Begins with Us: How Walmart is Working to Help Everyone Feel Included2021-09-15T09:28:10-04:00

Pantone’s Colors of the Year reflect ‘resilience and hope’ for 2021

[et_pb_section fb_built="1" _builder_version="3.22"][et_pb_row _builder_version="3.25" background_size="initial" background_position="top_left" background_repeat="repeat"][et_pb_column type="4_4" _builder_version="3.25" custom_padding="|||" custom_padding__hover="|||"][et_pb_text _builder_version="4.7.6" background_size="initial" background_position="top_left" background_repeat="repeat"]PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating, two independent colors that highlight how different elements come together to support one another, best express the mood for Pantone Color of the Year 2021. Practical and rock solid but at the same

Pantone’s Colors of the Year reflect ‘resilience and hope’ for 20212021-09-15T09:28:10-04:00

Vertex Awards Early Bird Ends Today – Save $100 Now!

[et_pb_section fb_built="1" _builder_version="3.22"][et_pb_row _builder_version="3.25" background_size="initial" background_position="top_left" background_repeat="repeat"][et_pb_column type="4_4" _builder_version="3.25" custom_padding="|||" custom_padding__hover="|||"][et_pb_text _builder_version="4.7.6" background_size="initial" background_position="top_left" background_repeat="repeat" custom_padding="||0px|||"]Don't miss out on the best price to enter The Vertex Awards. Now in its 8th year, The Vertex Awards exists as a way to celebrate innovation and honor excellence in private brand packaging design around the globe. The Vertex

Vertex Awards Early Bird Ends Today – Save $100 Now!2021-09-15T09:28:10-04:00

Petco Celebrates the Holidays With Matching Pajamas

San Diego, California based pet retailer Petco is helping pet owners celebrate the holidays with three different matching pajama sets for adults ($22), children ($18), and dogs ($15) in their Holiday Tails private brand winter collection. The festive designs include snowflake, red and black tartan, and a multi-colored holiday-themed set with candy canes, gingerbread men,

Petco Celebrates the Holidays With Matching Pajamas2021-09-15T09:28:10-04:00

Amazon Bans Toxic Chemicals & Plastics in Food Packaging

Late last week Amazon announced that it will ban certain toxic chemicals and plastics in the food packaging materials used for its Amazon Kitchen private brand. Toxic chemicals PFAS (per- and polyfluoroalkyl substances), phthalates, BPA (bisphenol A) and other bisphenols, and the plastics polyvinyl chloride (PVC), polystyrene (PS), and expanded polystyrene (EPS) are now restricted in certain

Amazon Bans Toxic Chemicals & Plastics in Food Packaging2021-09-15T09:28:10-04:00

Whole Foods Ups Its Coffee Standards.

Mitchell Madoff, Vice President Exclusive Brands at Whole Foods Market This post comes from Mitchell Madoff, Vice President Exclusive Brands at Whole Foods Market it was originally published on Linkedin. At Whole Foods Market, we know our customers care about where their food comes from and how it’s grown. We want customers to

Whole Foods Ups Its Coffee Standards.2021-09-15T09:28:10-04:00

A Private Brands Opportunity With Big Potential

[et_pb_section fb_built="1" _builder_version="3.22"][et_pb_row _builder_version="3.25" background_size="initial" background_position="top_left" background_repeat="repeat"][et_pb_column type="4_4" _builder_version="3.25" custom_padding="|||" custom_padding__hover="|||"][et_pb_text _builder_version="4.7.4" background_size="initial" background_position="top_left" background_repeat="repeat" hover_enabled="0" sticky_enabled="0"]This guest post comes from Doug Baker, Vice President, Industry Relations, FMI. As private brands grow into robust brands in their own right, it’s more important than ever to get the word out to shoppers. That’s why FMI recently

A Private Brands Opportunity With Big Potential2021-09-15T09:28:10-04:00

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