The Velocity Conference and Innovation Expo returns to Charlotte, NC at the Charlotte Convention Center. Book your EARLY BIRD TICKET now to save up to $1,000 per ticket. EARLY BIRD PRICING ENDS MARCH 25, 2022. Running May 16-18, 2022, Velocity will be the first private brand event to return to in-person. Velocity will bring
Late last week, Crate & Barrel launched its first in-house designed, Retail Brand (private label) collection of cookware, The Kitchen by Crate, in-stores and online. The collection brings customers design-forward, high-quality products and is the newest edition to the Crate & Barrel branded line of cookware which also includes bakeware, utensils, storage and more at
Charlotte, North Carolina, United States of America Category: Corporate JR-48321 The Director of Product Development oversees brand(s) and product curation positioning to achieve total private brand strategic goals for the home business. This role will lead the hard home and soft home development teams for goods manufactured exclusively for Belk. The Director of Product
Welcome to Velocity Talks a weekly interview series in which Velocity Institute President Christopher Durham discusses the state of private brand, retail, and careers with retail executives and thought leaders from around the world. This week’s episode features his conversation with Velocity Talks with MaryEllen Lynch of IRI.
This week, Amazon launched Amazon Aware, a new Retail Brand (private brand) of sustainable, environmentally friendly products. Available in the United States, Canada, and Europe, Aware initially includes three categories of everyday essentials: beauty, apparel, and household goods. At launch, the brand includes a little more than 50 products with planned growth throughout 2022. Amazon
Wakefern Food Corp., the nation’s largest retailer-owned cooperative, with member companies that own and operate supermarkets under the ShopRite, Price Rite Marketplace, Fresh Grocer, Dearborn Market, Gourmet Garage and Fairway banners, today announced its Own Brands Supplier Innovation Summit, an open call to private label manufacturers in an effort to source exciting new and trending
Retailers are seeking innovation that takes their private brands to the next level. That’s the reason for the creation of the Velocity Fast Track pitch competition. This inaugural contest from the Velocity Institute will be part of the Retail Brand (private brand) industry’s signature event, the 2022 Velocity Conference + Innovation Expo, held at the
For a new wine Retail Brand (private brand), Dutch retailer SPAR, needed a new brand identity that embraces the happy moments together and helps choosing the right wine. Making the right choice when it comes to wine can be complicated: origin, grape variety, which meal will be accompanied and what can I expect from the
SpartanNash has given its Our Family Retail Brand (private brand) cheese products – including shreds, slices, snack bars, bites and parmesan – a new design and taste that are now available in the dairy section of SpartanNash-supplied retailers. “During the pandemic, Americans had to get creative to keep meals at home interesting. Given the
In this episode of Inside Trader Joe’s, the retailer chats with the folks who design the packages and labels for your favorite Trader Joe’s Retail Brand (private brand) products, as well as one of the people who makes sure all the information on that package or label is accurate. Ever wonder where the inspiration for
Velocity is the global industry association focused on retailers and their brands across all categories and channels. Velocity is leading the game-changing shift to radically transform the private label industry into RETAIL BRANDCENTRIC & CONSUMER FOCUSED. ALL retailers, manufacturers, and solution partners dedicated to helping to build Retail-owned Brands are invited to join the Institute.
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