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Albertsons Companies Rethinks & Reinvents Its Signature Brands

Albertsons Companies, Inc. announced today that it would rebrand its Signature Farms, Signature Care, and Signature Cafe products under one master Retailer-owned Brand, Signature SELECT, which features a refreshed, modern logo, bold packaging, and a new marketing campaign designed to build an emotional connection with customers. The transition to Signature SELECT is underway across stores,

Albertsons Companies Rethinks & Reinvents Its Signature Brands2023-05-31T11:17:22-04:00

Retailers Showcase Innovative Strategies in Day One of Velocity Conference

  By David Orgel Speakers on the opening day of the Velocity Conference emphasized how innovation continued to fuel the Retailer-owned Brand (private brand) industry. Retailers from Albertsons, Sprouts Farmers Markets, and CVS Health outlined innovative strategies in areas ranging from product development to branding and marketing. Sprouts Drives Innovation in Natural Foods Channel

Retailers Showcase Innovative Strategies in Day One of Velocity Conference2023-05-17T23:26:30-04:00

Kroger & Albertsons CEOs Try to Clear Things Up

Rodney McMullen of The Kroger Co. and Vivek Sankaran of Albertsons Cos., Inc. shared a jointly-penned opinion letter to the editors of the daily newspaper Cincinnati Enquirer. In the April 28th letter, the retail executives attempted to combat misconceptions about the proposed merger of the retailers. Kroger and Albertsons were created with their founders’

Kroger & Albertsons CEOs Try to Clear Things Up2023-05-02T15:51:55-04:00

Katie Ceclan VP Own Brands Albertsons to present at Velocity Conference

I am excited to announce that Katie Ceclan, VP Own Brands, ALBERTSONS, will present live at The Velocity Conference + Innovation Expo 2023 in Charlotte, NC. The event will be held May 16-18, 2023, at the Omni Hotel in Charlotte, NC. Get your tickets today! She will present: Albertsons Own Brands Reinvention See how Albertsons

Katie Ceclan VP Own Brands Albertsons to present at Velocity Conference2023-04-05T16:03:51-04:00

Albertsons Announces Bold Evolution of O Organics

Albertsons Companies, Inc. announced the next evolution of its Retail-owned Brand portfolio with the evolution of its iconic brand O Organics. The Retail-owned Brand is celebrating its growth and evolution with vibrant new packaging designed to stand out, taking a fresh and unexpected approach to marketing an organic brand. To kick off this bright

Albertsons Announces Bold Evolution of O Organics2023-03-30T10:32:19-04:00

Albertsons Redesigns Open Nature and Reaffirms ‘Free From’ Promise

Albertsons Companies introduced today the redesign of its Open Nature Retail-own Brand (private brand) as the company strives to become the retailer of choice for health-conscious shoppers seeking a more balanced lifestyle. Open Nature, which is part of Albertsons Cos. Own Brands portfolio, provides shoppers with tasty foods made with thoughtfully chosen ingredients that

Albertsons Redesigns Open Nature and Reaffirms ‘Free From’ Promise2023-03-16T15:01:50-04:00

Albertsons Brand Differentiation Helps Drive Strong Results

This week Albertsons Companies, Inc. reported results for the third quarter of fiscal 2022, which ended December 3, 2022. Third Quarter of Fiscal 2022 Highlights Identical sales increased 7.9% Digital sales increased 33% Loyalty members increased 16% to 33 million Net income of $376 million, or $0.20 per share Adjusted net income of $505

Albertsons Brand Differentiation Helps Drive Strong Results2023-01-11T19:19:12-05:00

Albertsons Toasts the Holidays with the Launch of Vinaforé

Albertsons Companies invites customers to toast this holiday season with its new, premium Vinaforé Collection. The Retail-Owned Brand (private brand) collection features five distinctively crafted varietals originating from some of the best wine regions in the world and is now available at Albertsons Cos. owned stores including Albertsons, Safeway, Shaw’s, Vons, Jewel-Osco, Acme, Tom Thumb,

Albertsons Toasts the Holidays with the Launch of Vinaforé2022-11-10T19:42:03-05:00

Kroger and Albertsons Announce Definitive Merger Agreement

Kroger and Albertsons today announced that they have entered into a definitive agreement under which the retailers will merge. The combination will expand customer reach and improve proximity to deliver fresh and affordable food to approximately 85 million households. Together, Albertsons and Kroger currently employ more than 710,000 associates and operate a total of

Kroger and Albertsons Announce Definitive Merger Agreement2022-10-14T10:57:04-04:00

Rumors Swirl of Kroger Albertsons Merger

America’s largest traditional grocer The Kroger Co. is making a bid for rival grocer Albertsons Companies Inc., a move which seems likely to face heavy antitrust scrutiny. Bloomberg broke the story Thursday that Kroger and Albertson’s were in merger talks, with a deal that could be announced as soon as Friday. The combined retailers

Rumors Swirl of Kroger Albertsons Merger2022-10-13T21:46:45-04:00

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