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New IRI Report Explores Private Brand Recovery Amid Economic Uncertainty

IRI, which recently merged with The NPD Group to create a global technology, analytics and data provider, released a new report exploring trends in Retail-owned Brand (private brand, store brand, private label) products, which have not reached their expected growth amid 2022’s economic uncertainties. The report, "Private Brands: Look Who’s Buying Now," provides an update

New IRI Report Explores Private Brand Recovery Amid Economic Uncertainty2022-11-30T19:14:37-05:00

IRI Releases Latest Insights on Food Inflation and the Consumer

Information Resources, Inc. (IRI), which recently merged with The NPD Group , today released new insights about food inflation and its impact on consumer shopping behavior. The insights leverage the latest point-of-sale data for July 2022 and include data covering all U.S. food channels, including e-commerce. July’s data shows that prices of consumer goods remain

IRI Releases Latest Insights on Food Inflation and the Consumer2022-08-09T19:45:17-04:00

Private Brand Loyalists Now Equals National Brands

In a once-in-a-generation cost-of-living-crisis, Retail Brand (private brand) loyalists (shoppers that buy them over 75% of the time) now equal those of national brands loyalists in all key European markets, according to IRI’s latest report – Private Labels: Hiding in Plain Sight. Around 50% of shoppers switch between both with most now appearing in the

Private Brand Loyalists Now Equals National Brands2022-05-12T19:11:46-04:00

IRI and NPD to Merge

Information Resources, Inc. ("IRI") and The NPD Group ("NPD") announced the signing of a definitive agreement through which IRI and NPD will merge. The combination will create a global technology, analytics and data provider that offers clients a view of total retail purchasing and consumption trends powered by advanced, predictive analytics on the industry-leading IRI

IRI and NPD to Merge2022-04-11T15:19:15-04:00

Velocity Talks with MaryEllen Lynch of IRI.

Welcome to Velocity Talks a weekly interview series in which Velocity Institute President Christopher Durham discusses the state of private brand, retail, and careers with retail executives and thought leaders from around the world. This week’s episode features his conversation with Velocity Talks with MaryEllen Lynch of IRI.

Velocity Talks with MaryEllen Lynch of IRI.2022-03-03T11:39:32-05:00

Evolving Consumer Demand For Retail Brands

The latest report from IRI takes a look a the changing demand for Retail Brands (private brand). Consumers have historically gravitated to store brands in challenging economic times, but private label products aren't outpacing their name brand counterparts today. This report provides an update on this surprising store brand landscape. It also identifies retailer

Evolving Consumer Demand For Retail Brands2022-01-12T19:49:24-05:00

IRI Helps Massimo Zanetti Identify New Growth Opportunities 

IRI and coffee roaster and private label manufacturer Massimo Zanetti Beverage USA  have identified new growth opportunities by utilizing IRI’s COVID-19 resources and expertise as consumer behavior continues to rapidly evolve. Consumer behavior has been volatile since the onset of the COVID-19 pandemic in early 2020, which has required CPG companies to quickly and continuously

IRI Helps Massimo Zanetti Identify New Growth Opportunities 2021-09-15T09:58:53-04:00

IRI: Private brands are likely to gain share in 2H

In its June report “2021 Trends and Emerging Growth Pockets” IRI finds that consumers are resuming active lifestyles while maintaining at-home habits (e.g., more meals at home). While CPG demand has remained elevated in the first half of 2021, the analysts anticipate that demand patterns will shift as the economy reopens and there is more

IRI: Private brands are likely to gain share in 2H2021-09-15T09:58:56-04:00

IRI Finds Private Brand and Small CPG Manufacturers Gained Share in 2020

New research from IRI found that small and extra-small CPG manufacturers’ and retailers’ own brands gained U.S. market share over larger players during 2020. Of the CPG industry’s $933 billion of total U.S. sales in measured channels in 2020, large manufacturers collectively lost 1.3 share points, or $12.1 billion in sales, to smaller players due

IRI Finds Private Brand and Small CPG Manufacturers Gained Share in 20202021-09-15T09:28:03-04:00

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