Department store stalwart JCPenney continues to attempt to reinvent itself and private brand continues to take a key role in that reinvention. The lateste move comes with the newly reimagined J. Ferrar and Stafford collections bring style and versatility to menswear. The J. Ferrar brand has been redesigned with modern style and comfort in mind,
Position Summary... What you'll do... Senior Manager II, Merchandising Sourcing - Private Brands- Pets, Baby & Beauty At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make and drives us to create the future of retail. As a Private Brands Sr.
Dutch Coop Superunie’s has introduced a redesign of its organic private brand BIO+ created by SGK Amsterdam. The agency was tasked with modernizing the brand and appealing to a wider audience. The existing brand logo, while appropriate for early adopters, was reminiscent of first-wave organic ranges with overt pharmaceutical cues. Consumer expectations have since
Whataburger and Academy Sports + Outdoors have launched an exclusive line worthy of a Texas-sized summer celebration: the first-ever Magellan Outdoors x Whataburger co-branded apparel. Breathable short-sleeved woven fishing shirts, long-sleeved lightweight performance crew shirts, boat shorts and caps are all part of the new lineup. True to Academy’s Magellan Outdoors brand, the apparel
RBI Talks with Rick West of Field Agent On 9.22.21 My Private Brand became the Retail Brands Insitute and My Private Brand Talks became RBI Talks. Welcome to My Private Brand Talks a weekly interview series in which I will discuss the state of private brand, retail, and careers with retail executives
RBI Talks with Doug Baker of FMI On 9.22.21 My Private Brand became the Retail Brands Insitute and My Private Brand Talks became RBI Talks. Welcome to My Private Brand Talks a weekly interview series in which I will discuss the state of private brand, retail, and careers with retail executives and private
Velocity is the global industry association focused on retailers and their brands across all categories and channels. Velocity is leading the game-changing shift to radically transform the private label industry into RETAIL BRANDCENTRIC & CONSUMER FOCUSED. ALL retailers, manufacturers, and solution partners dedicated to helping to build Retail-owned Brands are invited to join the Institute.
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