ASDA Improves Private Brand Packaging with X-Rite
[et_pb_section fb_built="1" _builder_version="4.4.8"][et_pb_row _builder_version="4.4.8"][et_pb_column _builder_version="4.4.8" type="4_4"][et_pb_text _builder_version="4.4.8" hover_enabled="0"]Print quality is visually subjective. With over 12,000 SKUs a year and a small team of print specialists, it was impossible for British retailer Asda to attend every press check across all of their private brand suppliers to validate print quality. They needed a way to objectively evaluate quality and








