This Week on Velocity Live: Major Moves in Private Brands! Date: Wednesday, October 2, 2024 In this week’s episode of Velocity Live, Christopher Durham, President of the Velocity Institute, dives into exciting developments in the private brand world. Some of the biggest names in retail are making major shifts in their private label
In this week's edition of Velocity Institute This Week Live, we’re diving into some exciting product launches, sustainability efforts, and innovative packaging in the private brand industry. From ALDI’s fan-favorite picks to Albertsons’ eco-friendly wine bottles, there's plenty of news worth celebrating. Let’s take a closer look at the top stories discussed on
This week’s Velocity This Week Live broadcast, hosted by Christopher and Laraine Durham, delivered the latest news and trends in Private Brands and Retailer-owned Labels. From exciting product launches to in-depth industry insights, here’s a recap of the key stories and a preview of the upcoming Sustainability Summit. Misfits Markets Expands with Odds
In the latest edition of Velocity Live, hosted by Christopher Durham, President of the Velocity Institute, and Laraine Durham, VP of Marketing and Events, viewers were treated to an in-depth look at the newest developments in the retailer-owned brand landscape. The live broadcast, which aired on YouTube and LinkedIn, covered a range of
WATCH NOW! Navigating the Future of Retailer-Owned Brands: Innovations from Target to Walmart In this episode of Velocity This Wek, host Christopher Durham takes listeners through an exciting journey in the universe of retailer-owned brand / private brands. In a tone that's both informational and engaging, Durham provides listeners with the latest updates,
WATCH NOW! In this episode of Velocity This Week, Christopher Durham brings the latest news in the world of retailer-owned brands / private brand /private label. He discusses the viral success of Walgreens' gummy mango candy on TikTok, Target's relaunch of their up&up brand with higher quality standards, Good Food Holdings' introduction of their
The Sustainability Summit 2023 is coming up fast, and we’re excited to see everyone again in Austin. Now is a great time to purchase your tickets and travel, and we hope to see you soon. Over the next few weeks, we will reveal all the presentations, including executive speakers from Whole Foods, The Recycling
On what may have been his third or fifth serving of Nice! Marshmallow Treasures cereal of the morning (I lost count), Steve Rausch of Walgreens, 11-year-old nodded approvingly and forced out, “These are really good,” through a half-full mouth before pouring another bowl. He’s a cereal snob, so having him acknowledge any product outside
Luke Rauch was 19 years old and putting in another eight-hour graveyard shift in a steel mill, swinging a sledgehammer in sweltering temperatures to pound molten metal. It wasn’t a typical—or easy—job for a college student on summer break, but for Rauch it was a life-changing one because the steel ended up shaping him as
Trends come and go, but when they stick, Walgreens takes notice. By studying internal data, as well as data from market research companies like Mintel, the Walgreens Retail-owned Brand (private brand) commercialization managers was able to forecast what consumers will be clamoring for this year. “We’ve tapped into our customers’ needs and desires and are
Velocity is the global industry association focused on retailers and their brands across all categories and channels. Velocity is leading the game-changing shift to radically transform the private label industry into RETAIL BRANDCENTRIC & CONSUMER FOCUSED. ALL retailers, manufacturers, and solution partners dedicated to helping to build Retail-owned Brands are invited to join the Institute.
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