About Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

Meijer Touts Low Turkey Prices for Thanksgiving

Amid growing concerns about the supply chain and price of turkeys this year, midwestern retailer Meijer is hanging its hat on value and well-stocked birds. Customers can purchase Meijer brand frozen turkeys for 33¢ per pound through November 27. Additionally, Meijer is carrying a wide array of small and large birds to accommodate every gathering size. The

Meijer Touts Low Turkey Prices for Thanksgiving2021-11-09T15:01:02-05:00

TreeHouse Explores Strategic Options – SALE?

Private Brand manufacturer TreeHouse Foods said on Monday during its Third Quarter 2021 Earnings Call that it was “Exploring Strategic Alternatives” including a sale of the company or divestment of a unit, months after hedge-fund activist investor Jana Partners pushed for changes saying the manufacturer was undervalued. TreeHouse Foods reported third-quarter GAAP earnings per

TreeHouse Explores Strategic Options – SALE?2021-11-08T19:16:42-05:00

7-Eleven Collabs with Influencer To Create Pop-Up Featuring “7-Eleven Kerwin’s Snack Party Mix Popcorn”

7‑Eleven and trendsetter Kerwin Frost are opening a pop-up 7‑Eleven store at the fifth-annual ComplexCon to unveil limited-edition Kerwin's Snack Party Mix Popcorn. Made with white chocolate popcorn, candied chocolate pieces, cinnamon toasted cereal and chocolate cake mix, the party mix snack comes in a canister with a specially designed label by the Harlem-born entertainer,

7-Eleven Collabs with Influencer To Create Pop-Up Featuring “7-Eleven Kerwin’s Snack Party Mix Popcorn”2021-11-08T19:31:25-05:00

Publix Gingerbread Stores & Retail Brand Differentiation

Florida-based grocer Publix is putting a new twist on a classic holiday treat. The supermarket released a limited-edition Retail Brand gingerbread kit that allows shoppers to build and decorate their own edible gingerbread Publix grocery store. "We know our fans love checking out the newest Publix locations," said the company. "So we’re excited to

Publix Gingerbread Stores & Retail Brand Differentiation2021-11-07T15:46:26-05:00

Hy-Vee Launches “Good Graces” Gluten-Free Retail Brand

Midwestern grocer Hy-Vee, Inc. today announced the launch of Good Graces, a new Retail Brand available at all Hy-Vee stores. The first range includes a full set of gluten-free products for customers. The offerings exclusive to Hy-Vee provide high-quality, gluten-free products at an affordable price, which helps make a gluten-free diet more attainable for

Hy-Vee Launches “Good Graces” Gluten-Free Retail Brand2021-11-07T15:09:10-05:00

VIJON – MANAGER ACCOUNTS, St. Louis

VIJON - MANAGER ACCOUNTS, St. Louis General Information Job Title: Location: 8800 Page Avenue St. Louis, MO, 63114 United States Employee Type: Regular Full-Time Job Category: Management Description Summary: The Manager Accounts is an active interface with customers to present new products, and services to existing business.  Provide market information; initiate on-site visits; participate

VIJON – MANAGER ACCOUNTS, St. Louis2021-12-15T19:51:42-05:00

We need your help. Private Brand Industry Research

Today I am excited to launch the first of a series of 4 industry benchmarking surveys that RBI will field throughout the end of next year. This unprecedented research is designed to look inside the industry, and reveal best practices, trends, and opportunities. As the Velocity Institute, we use the term Retail Brands - this term

We need your help. Private Brand Industry Research2021-11-04T08:01:47-04:00

RBI Talks with Tahir Taj, President International at Daymon

Welcome to RBI Talks a weekly interview series in which RBI President Christopher Durham discusses the state of private brand, retail, and careers with retail executives and thought leaders from around the world. This week’s episode features his conversation with Tahir Taj, President International at Daymon. RBI TALKS IS SPONSORED BY:

RBI Talks with Tahir Taj, President International at Daymon2022-01-31T07:58:54-05:00

Kroger to Sell Bed Bath & Beyond Retail Brand Range

Kroger and Bed Bath & Beyond announced today a strategic collaboration to directly offer Kroger customers an extensive selection of home goods and baby products carried by Bed Bath & Beyond Inc. through Kroger.com as well as a small-scale physical store pilot at select Kroger Family of Companies stores beginning in 2022. “Kroger is

Kroger to Sell Bed Bath & Beyond Retail Brand Range2021-11-04T10:09:56-04:00

2021 Holidays Look Strong for Retail Brands

Connecticut-based Daymon recently conducted Daymon’s 2021 Consumer Holiday Study, research focused on top priorities for consumers as we near the 2021 holiday season. The survey provides an inside look into the minds of consumers, as well as emerging trends. This study was a national survey completed in October 2021, comprised of data from 1,000

2021 Holidays Look Strong for Retail Brands2021-11-02T16:22:51-04:00