About Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

Walmart and Gap Deepen Launch New Furniture Collection

In June, Walmart launched its latest exclusive home line with Gap Home, which also marked the first time Walmart has partnered with a fashion brand on a home collection. Over the past six months, the retailer has received fantastic feedback from customers on the Gap Home décor, tabletop, bedding, and bath options, all of

Walmart and Gap Deepen Launch New Furniture Collection2021-10-28T17:10:36-04:00

Waitrose Food & Drink Report reveals Tiktok Influence

Britain has become a nation of homebodies, as consumers have fallen back in love with their homes and rediscovered the joy of intimate dinner parties, the annual Waitrose Food & Drink Report has found. Even though we are allowed to socialize once again, the country is embracing staying at home and entertaining loved ones.

Waitrose Food & Drink Report reveals Tiktok Influence2021-10-28T17:08:37-04:00

Southeastern Grocers: Own Brands Product Development Manager

Address: 8928 PROMINENCE PARKWAY BUILDING 200 Job Location: US-FL-JACKSONVILLE Store: 8311 Requisition ID: 2021-95889 Category: Store Support / Corporate Position Type: Merchandising Banner: Southeastern Grocers Full-Time / Part-Time: Full-Time Overview Southeastern Grocers is committed to a culture of belonging and fostering an inclusive environment where we celebrate differences. As a great place to work, we

Southeastern Grocers: Own Brands Product Development Manager2021-12-15T19:52:03-05:00

Slovakian online retailer Venhel Debuts Retail Brand

Slovakia online retailer Venhel has created an entire range of Retail Brand well-designed modern Retail Brand products. The branding created by Czech Republic agency MAISON D’IDÉE expresses an engaging personality and beautiful design VENHEL spicy sauces One of three product lines of chili brands. The main motif of the packaging is a

Slovakian online retailer Venhel Debuts Retail Brand2021-10-26T15:38:52-04:00

Kroger’s Home Chef Tops $1 Billion

Kroger and Home Chef announced this week their meal solutions Retail Brand reached $1 billion in annual sales. Founded in 2013 by Pat Vihtelic, Home Chef merged with Kroger in 2018. Since then, Kroger and Home Chef have advanced the availability of mealtime solutions, offered new products. "Kroger's commitment to being Fresh for Everyone

Kroger’s Home Chef Tops $1 Billion2021-10-25T16:26:13-04:00

Spook-tacular reductions in plastic from Sainsbury’s this Halloween

Halloween doesn’t have to be scary for the planet this year, as UK retailer Sainsbury’s is encouraging customers to get the party started with a range of products containing less plastic than ever before. Sainsbury’s has significantly reduced the amount of plastic used across its range of decorative Halloween items by eliminating plastic lamination

Spook-tacular reductions in plastic from Sainsbury’s this Halloween2021-10-25T15:52:35-04:00

BJ’s Wholesale Club Announces Rachael Vegas as EVP, Chief Merchandising Officer

BJ’s Wholesale Club today announced that Rachael Vegas will join the Company as Executive Vice President, Chief Merchandising Officer, effective October 25, 2021. Vegas will be responsible for the strategic leadership of the retailer’s merchandising and assortment planning and allocation functions and will report to Paul Cichocki, Executive Vice President, Chief Commercial Officer. “We

BJ’s Wholesale Club Announces Rachael Vegas as EVP, Chief Merchandising Officer2021-10-25T15:10:12-04:00