Velocity Institute

Amazon Launches Presto! Private Brand Refillable Cleaners

[et_pb_section fb_built="1" _builder_version="4.6.1" _module_preset="default"][et_pb_row _builder_version="4.6.1" _module_preset="default"][et_pb_column type="4_4" _builder_version="4.6.1" _module_preset="default"][et_pb_text _builder_version="4.6.1" _module_preset="default"]Amazon has introduced a new range of private brand Presto! Refillable Cleaners. The line is the private brand’s first sustainability-focused product launch. Each product implements a reusable bottle with concentrated refill packs – the combined system allows the retailer to reduce the product size by

Amazon Launches Presto! Private Brand Refillable Cleaners2021-09-15T09:39:48-04:00

Bed Bath & Beyond to Hold a Virtual Career Fair for Private Brand Jobs

New Jersey-based beleaguered home goods retailer Bed Bath & Beyond has announced that it will host a Virtual Career Fair to recruit Private Brand corporate office team members. The move comes as the retailer is attempting to leverage private brand as a strategic tool to aid in its recovery. The posting for the event reads:

Bed Bath & Beyond to Hold a Virtual Career Fair for Private Brand Jobs2021-12-15T20:02:56-05:00

Tesco partners with OLIO to cut food waste

[et_pb_section fb_built="1" _builder_version="4.6.1" _module_preset="default"][et_pb_row _builder_version="4.6.1" _module_preset="default"][et_pb_column type="4_4" _builder_version="4.6.1" _module_preset="default"][et_pb_text _builder_version="4.6.1" _module_preset="default"]An innovative scheme to stop more surplus food from going to waste and re-distribute it amongst members of the local community will be rolled out across the UK by Tesco.  The British supermarket has partnered with food sharing app and social enterprise OLIO to help reduce food waste

Tesco partners with OLIO to cut food waste2021-09-15T09:39:48-04:00

Waitrose Launches Distinctive New Heston Blumenthal Gin

[et_pb_section fb_built="1" _builder_version="4.6.1" _module_preset="default"][et_pb_row _builder_version="4.6.1" _module_preset="default"][et_pb_column type="4_4" _builder_version="4.6.1" _module_preset="default"][et_pb_image src="https://myprivatebrand.com/wp-content/uploads/heston2.jpg" title_text="heston2" _builder_version="4.6.1" _module_preset="default"][/et_pb_image][et_pb_text _builder_version="4.6.1" _module_preset="default"]Heston Blumenthal is introducing a new gin to the Heston from Waitrose private brand range and it has an unusual serving suggestion - olive oil. The Lazy Sunshine Gin is a herbaceous take on the popular spirit, inspired by Heston’s fondness

Waitrose Launches Distinctive New Heston Blumenthal Gin2021-09-15T09:39:48-04:00

Cooking Through Trader Joe’s with Instagram Influencer

[et_pb_section fb_built="1" _builder_version="4.6.1" _module_preset="default"][et_pb_row _builder_version="4.6.1" _module_preset="default"][et_pb_column type="4_4" _builder_version="4.6.1" _module_preset="default"][et_pb_text _builder_version="4.6.1" _module_preset="default"]Retailers often wonder whether their brands and products have actually created differentiation or better yet loyalty and love. Iconic private brand grocer Trader Joe’s is the perfect example of engagement through private brand. And they have rabid fans to prove it. A little more than

Cooking Through Trader Joe’s with Instagram Influencer2021-09-15T09:39:48-04:00

William Sonoma Innovates with Product and Design

[et_pb_section fb_built="1" _builder_version="4.6.1" _module_preset="default"][et_pb_row _builder_version="4.6.1" _module_preset="default"][et_pb_column type="4_4" _builder_version="4.6.1" _module_preset="default"][et_pb_image src="https://velocityinstitute.org/wp-content/uploads/2020/09/WilliamsSonoma_PaellaMix1.jpg" title_text="WilliamsSonoma_PaellaMix1" _builder_version="4.6.1" _module_preset="default"][/et_pb_image][et_pb_text _builder_version="4.6.1" _module_preset="default"]Earlier this year Williams Sonoma introduced an updated look for several of their private brand products a Paella Mix and an innovative wine-inspired pan sauce range. The new designs were created by San Francisco based design agency Pavement. The motif for

William Sonoma Innovates with Product and Design2021-09-15T09:39:48-04:00

Aldi Announces 30 Advent Calendars and National Advent Calendar Day

[et_pb_section fb_built="1" _builder_version="4.6.1" _module_preset="default"][et_pb_row _builder_version="4.6.1" _module_preset="default"][et_pb_column type="4_4" _builder_version="4.6.1" _module_preset="default"][et_pb_text _builder_version="4.6.1" _module_preset="default"]Once again, this year discount grocer Aldi's will release it’s private brand Holiday Advent Calendars. After the last few years of almost instantaneous sell outs the calendars have taken on a mythic quality that is one-part urban legend and one-part pure holiday fun. The retailer

Aldi Announces 30 Advent Calendars and National Advent Calendar Day2021-09-15T09:39:48-04:00

Aldi U.S. Commits To Ambitious Circular Economy Goals By 2025

[et_pb_section fb_built="1" _builder_version="4.6.1" _module_preset="default"][et_pb_row _builder_version="4.6.1" _module_preset="default"][et_pb_column _builder_version="4.6.1" _module_preset="default" type="4_4"][et_pb_text _builder_version="4.6.1" _module_preset="default" hover_enabled="0" sticky_enabled="0"]ALDI U.S. has joined the U.S. Plastics Pact, a collaborative, solutions-driven initiative aimed at creating a path towards a circular economy for plastics in the United States by 2025. The first North American Pact of its kind, the U.S. Plastics Pact is a

Aldi U.S. Commits To Ambitious Circular Economy Goals By 20252021-09-15T09:39:48-04:00

New Retailer PlantX Bring Brings Plant Based Foods Focus.

[et_pb_section fb_built="1" _builder_version="4.6.1" _module_preset="default"][et_pb_row _builder_version="4.6.1" _module_preset="default"][et_pb_column type="4_4" _builder_version="4.6.1" _module_preset="default"][et_pb_text _builder_version="4.6.1" _module_preset="default"]PlantX, a new plant-based products retailer and cafe will open its first U.S. location in San Diego in December 1, 2020. The retail brand is brought to life by a partnership between its Canadian ecommerce owner Vegaste Technologies Corp. and Liv Marketplace LLC. The retailer

New Retailer PlantX Bring Brings Plant Based Foods Focus.2021-09-15T09:39:48-04:00

Kroger CEO Rodney McMullen Quotes My Private Brand Exclusive Research in Q2 Earnings Call

[et_pb_section fb_built="1" _builder_version="4.6.1" _module_preset="default"][et_pb_row _builder_version="4.6.1" _module_preset="default"][et_pb_column _builder_version="4.6.1" _module_preset="default" type="4_4"][et_pb_text _builder_version="4.6.1" _module_preset="default" hover_enabled="0" sticky_enabled="0"]This past Friday, Sep 11, 2020, Cincinnati based grocer Kroger conducted its Q2 2020 Earnings Call. Speaking about the results Chairman and CEO Rodney McMullen "Each day I'm inspired by the work our incredible associates do to bring to life our purpose, to

Kroger CEO Rodney McMullen Quotes My Private Brand Exclusive Research in Q2 Earnings Call2021-09-15T09:39:49-04:00

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