JCPenney Launches Hope & Wonder Brand

JCPenney unveils today Hope & Wonder, a Retail Brand (private brand) of apparel for everyone in the family as well as gifts, accessories, and home products designed to commemorate moments that matter. The Hope & Wonder range brings delight to festive holidays like Valentine’s Day, St. Patrick’s Day, Easter, Independence Day, Halloween, Hanukkah, and Christmas

JCPenney Launches Hope & Wonder Brand2022-01-13T16:35:19-05:00

Evolving Consumer Demand For Retail Brands

The latest report from IRI takes a look a the changing demand for Retail Brands (private brand). Consumers have historically gravitated to store brands in challenging economic times, but private label products aren't outpacing their name brand counterparts today. This report provides an update on this surprising store brand landscape. It also identifies retailer

Evolving Consumer Demand For Retail Brands2022-01-12T19:49:24-05:00

ECRM’s Virtual Global Market: Spring Buying Days Return

This week ECRM announced its virtual 2022 Global Market: Spring Buying Days will take place March 28 to April 1. The product sourcing event will once again bring together buyers and product suppliers from around the world to meet virtually this spring. The includes retailers managing their brands and private brand manufacturers. The launch

ECRM’s Virtual Global Market: Spring Buying Days Return2022-01-12T19:26:52-05:00

Five Retail Brand Imperatives for 2022

We’re barely into the new year and already the pace of business is frenetic. It’s a good time for Retail Brand leaders to step back and make sure they are pursuing the most important strategies. Here are five imperatives for Retail Brands in 2022, all based on points made during the four groundbreaking RBI’s

Five Retail Brand Imperatives for 20222022-01-11T20:33:05-05:00

PLMA Announces Online Trade Show: PLMA Global

The Private Label Manufacturers Association (PLMA) announced today its new online private label trade show PLMA Global. The move comes after the Global pandemic forces the organization to cancelled its Chicago and Amsterdam events for the second year in a row. PLMA Global will take place March 28 to 31, 2022. Exhibitors can sign up

PLMA Announces Online Trade Show: PLMA Global2022-01-11T19:24:39-05:00

Albertsons Announces Winners of the First FRESH PICKS Awards

Today, Albertsons announced the winners of its FRESH PICKS Exclusive Product Awards, which asked customers to vote on their favorite Retail Brand (private brand) products across seven grocery categories. The results are in, and topping the list was the Signature SELECT Ice Cream + Store Baked Cookies combination. Six additional winners were also awarded the

Albertsons Announces Winners of the First FRESH PICKS Awards2022-01-10T19:10:18-05:00

Go Puff to Launch Retail Brand

Online rapid fulfillment convenience store Gopuff is launching Retail Brand (private brand) products as it aims to provide its customers more options than competitors. Gopuff will launch a new brand called Basically. The first SKU is expected to be bottled water. The retailer has filed trademark applications for private brands that includes snacks, household products

Go Puff to Launch Retail Brand2022-01-09T19:03:20-05:00

Sprouts: Director Our Brands Category Strategy

173509 Phoenix, Arizona 9900 - Corp HQ Store Support Staff (Corporate/Field Support) Full-Time Job Description Overview Lead the Category Strategy Management (CSM) team, driving innovation and new item development across the entire Our Brands assortment portfolio. Create an overarching strategy across all categories to support short and long-term new item development, product reformulations and

Sprouts: Director Our Brands Category Strategy2022-01-06T18:40:22-05:00

Target Launches First Organization Retail Brand, Brightroom

hoppers are gone, the gifts are (mostly) put away, the decorations are coming down … yep, it’s January — the perfect time for a home refresh. Starting the new year by getting your home in order can be therapeutic, but where to start, right? Target has got your back, with a new Retail Brand

Target Launches First Organization Retail Brand, Brightroom2022-01-05T20:11:40-05:00

YouTube Stars the Try Guys partner with Kroger for the Mystery Wheel Cooking Challenge

During this year’s holiday season Kroger and its Retail Brands (private brand) have continued their partnership with YouTube stars The Try Guys. Keith Habersberger, Ned Fulmer, Zach Kornfeld, and Eugene Lee Yang an often-chaotic group of guys who will try pretty much anything for the audience's entertainment. The YouTube video features an extra

YouTube Stars the Try Guys partner with Kroger for the Mystery Wheel Cooking Challenge2022-01-05T19:51:27-05:00