Albertsons Companies introduced today the redesign of its Open Nature Retail-own Brand (private brand) as the company strives to become the retailer of choice for health-conscious shoppers seeking a more balanced lifestyle. Open Nature, which is part of Albertsons Cos. Own Brands portfolio, provides shoppers with tasty foods made with thoughtfully chosen ingredients that
Welcome to Velocity Talks a weekly interview series in which Velocity Institute President Christopher Durham discusses the state of private brand, retail, and careers with retail executives and thought leaders from around the world. This week we chat with Andre Lombard, Executive Creative Director at Daymon. If you would like to join Christopher in
Milk or white chocolate bunny? Marshmallow or peanut butter egg? When filling up your Easter basket this year, there’s no need to make hard choices. That’s because Target is offering more than 200 seasonal treats ahead of the holiday for under $5.Our affordable basket builders go beyond a wide assortment of treats from manufacturer brands to
Location: Framingham, Massachusetts, United StatesCategory: MerchandisingJob Id: 1248701 Staples is business to business. You’re what binds us together. Our merchandising team aims to deliver the best value and selection to our customers through products, services and solutions all centered around our customers’ needs. We are driven by customer insights and analytics to bring products and
The Velocity Conference + Innovation Expo 2023 is two months away and retail leaders, manufacturers, brokers and solution partners are excited to be back together in Charlotte, NC. Join Target, CVS Health, Foxtrot, Misfit Markets, Albertsons, Home Depot, Staples, Sprouts, Wakefern, Ahold Delhaize, Lowe's Foods, Metro, Navy Exchange and more as we work to grow
Britsh grocer Waitrose is committing a record £100m to lower the prices of hundreds of everyday products, making it easier for customers to keep buying quality products when household budgets are under pressure. The price cuts begin in mid-February on over 300 popular own-brand products, from British carrots and frozen peas to Fairtrade tea
We need your opinion and insight. Please take a few moments and participate in our latest industry benchmarking. This unprecedented research is designed to speak directly to the industry and gauge how retailers, manufacturers, and solution partners are approaching private brand innovation. This project conducted by our research partner VOCCII is focused on providing
Discount grocer ALDI is launching its largest ALDI Gear Collection, which officially drops on March 22, complete with Retail-owned Brand trendy belt bags, bucket hats and track suits (all under $10!). The expanded line is created for ALDI fans, inspired by ALDI fans, combining signature ALDI colors and bold stripes with retro vibes and
This year Cincinnati-based grocer Kroger spent an estimated $2.5 million (iSpot) on a BOLD TV commercial during the AFC Championship Game promoting its eponymous own brand. The ad avoids the “As good as or better than” trope which has dominated traditional private label messaging in favor of a BOLD and Confident message: The
PetSmart is empowering shoppers to explore the great outdoors with their pets by expanding its Arcadia Trail Retail-owned Brand with adventure-approved clothing, gear, and toys for dogs. To show more kindness to the planet, new this year are apparel items made from recycled materials, a first for the line. Senior dogs, short-legged pups and
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