About Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

Walmart Exec Sandra Farwell Joins IPLC

Sandra Farwell has joined the Retail-owned Brand (private label) consultancy IPLC. Based in Toronto, Canada she will open the office in the position of Partner Northern America. Sandra has over 30 years of experience in the international Retail-owned Brand (private label) industry, leading buying and private brand teams across food and non-food categories. Sandra started

Walmart Exec Sandra Farwell Joins IPLC2023-01-25T18:36:37-05:00

Vertex Awards Close January 31!

Vertex Awards Entry Closes 1.31 ENTER TODAY - LATE ENTRY CLOSES 1.31.2023 DEADLINE WILL NOT BE EXTENDED Since 2012, The Vertex Awards has honored innovative Retail-Owned Brand /private brand/private label /own brand design that demonstrates groundbreaking design solutions to consumer problems. We have proved that strategic, beautiful, creative execution can produce extraordinary results. The

Vertex Awards Close January 31!2023-01-25T11:02:39-05:00

Asda Introduces OMV! Deliciously Vegan

As a part of the continuing evolution of British grocer Asda’s Plant-Based Retail-owned Brands (private brands) agency OurCreative has created the new deliciously vegan brand OMV! Asda wanted to move with the times and turn their successful ‘Plant Based’ brand into two separate destination brands to suit different need states. Plant Based continues to offer

Asda Introduces OMV! Deliciously Vegan2023-01-24T19:36:02-05:00

CVS Health names Amy Bricker becomes Chief Product Officer – Consumer

CVS Health announced this week two executive appointments. Amy Bricker has been named Executive Vice President and Chief Product Officer – Consumer while David Joyner will rejoin the company as Executive Vice President and President of Pharmacy Services "David and Amy are accomplished leaders with proven track records of anticipating and meeting customer and

CVS Health names Amy Bricker becomes Chief Product Officer – Consumer2023-01-23T19:17:52-05:00

Waitrose cans small bottles from the wine aisle

Waitrose has announced plans to move small wine formats from bottles into cans. Beginning in January, the majority of small wine formats (apart from Champagne. Prosecco and Cava, and Rioja, due to appellation restrictions) will be moved from glass bottles to aluminium cans as part of our ambition to reduce our carbon footprint. Barry

Waitrose cans small bottles from the wine aisle2023-01-23T18:58:06-05:00

FINAL DEADLINE: Vertex Awards Late Entries 1.31!

Vertex Awards Entry Closes 1.31 ENTER TODAY - LATE ENTRY CLOSES 1.31.2023DEADLINE WILL NOT BE EXTENDED Since 2012, The Vertex Awards has honored innovative Retail-Owned Brand /private brand/private label /own brand design that demonstrates groundbreaking design solutions to consumer problems. We have proved that strategic, beautiful, creative execution can produce extraordinary results. The Vertex Awards

FINAL DEADLINE: Vertex Awards Late Entries 1.31!2023-01-22T19:34:46-05:00

30% of Promotions Highlight Private Brand

As consumers face a challenging economy, retailers and their Retail-owned Brands are adjusting their promotions to support them in those challenges. Numerator, a market research company with first-party, consumer-sourced data, continues to track purchase data and survey verified buyers to understand these shifts in consumer behavior. Retailer-owned Brands continue to be the focus compared

30% of Promotions Highlight Private Brand2023-01-22T19:16:19-05:00

Tesco’s plant-based pioneer celebrated as next phase of strategy begins

After six years at the helm, Derek Sarno, Tesco’s Director of Plant-Based Innovation is set to leave the British retailer this month, ushering in the next stage of Tesco’s plant-based strategy, with new ‘veg-led’ products which incorporate more vegetables in their recipes set to feature prominently across the category in the future.Sarno was instrumental in

Tesco’s plant-based pioneer celebrated as next phase of strategy begins2023-01-22T15:07:32-05:00

Albert Heijn Organizes Packathon for Packaging Innovation

On March 31, Ahold Delhaize owned Dutch grocer Albert Heijn will hold the AH Packathon: a competition in which sustainable thinkers, creative designers and other experts can work on their idea for a sustainable packaging innovation and then pitch it to the jury. The competition contributes to Albert Heijn's ambition to use less and

Albert Heijn Organizes Packathon for Packaging Innovation2023-01-19T14:01:06-05:00

FOXTROT: Assistant Merchandising Manager – Private Label and Strategic Sourcing

About the job Hey there, welcome to Foxtrot.We’re the digitally-native evolution of the corner store—the one-stop-shop for those seeking thoughtful food experiences that are a reflection of themselves and their city. We offer a handpicked curation of daily essentials in-store and delivered in as little as 30 minutes, via our app and website.Alongside our investors

FOXTROT: Assistant Merchandising Manager – Private Label and Strategic Sourcing2023-01-19T13:59:54-05:00