WATCH NOW! Welcome to Velocity This Week, where we dive deep into the world of retailer-owned brands / private brand / private label and bring you the latest news, insights, and opinions. In this article, we will explore the most significant themes discussed in our recent episode, using verbatim quotes from the transcript.
This week's edition of our Youtube Series Velocity Institute This Week hosted by Velocity president Christopher Durham, features insights on: Kroger adds Hispanic-Inspired Mercado Brand to exclusive Our Brands' Roster Whole Foods Market Expands Sourced for Good Program to the Coffee Aisle this Fall On a roll! Sainsbury’s introduces paper packaging to its toilet
UK retailer Sainsbury’s has announced that it's by Sainsbury’s whole chicken Retail-owned Brand (private brand) range is now trayless after the retailer removed single-use plastic trays from its packaging. Using a minimum of 50% less plastic, the change is estimated to save 140 tons of plastic annually. The trayless products are available in all stores
UK grocer Sainsbury’s has announced the launch of its new Retail-owned Brand (private brand) laundry liquid detergent packaging in all stores and online this week, designed to help customers reduce plastic at home. The new packaging will help to save around 22 tons of plastic annually. The change is across all private brand 750ml laundry
Sainsbury’s has announced it is swapping traditional, plastic tray packaging for a new vacuum-packed alternative across its ground beef saving 450 tons of plastic annually. A supermarket-first, the new packaging will result in a minimum 55% reduction in plastic per product. The change will be across all Sainsbury’s ground beef products, currently retailing from
Plant Pioneers, successful plant-based brand offering by British grocer Sainsbury’s, has received a major update courtesy of design agency Foster & Baylis. Originally appointed to create the Plant Pioneers identity back in 2019 and subsequently asked to refresh it in 2022, Foster & Baylis have seen this trailblazing brand grow from 10 SKUs to around
Mornings just got a latte better, as UK-based retailer Sainsbury’s announced it has changed its entire coffee pod range from plastic to aluminum pods, allowing customers to recycle them at home. The new aluminum packaging means the range is now fully recyclable and will help to save over 10 million pieces of plastic each year.
UK grocer Sainsbury’s has announced the launch of its new Retail Brand (private brand) double-length toilet rolls, designed to help customers reduce plastic waste at home. The new multipack rolls include double the number of sheets on each roll compared to the retailer’s standard offerings and on average use 30% less plastic. The products
Following a successful trial, UK grocer Sainsbury’s is rolling out its partnership with UK charity ‘Newlife’, to all supermarkets. Newlife has built its foundation around recycling, reprocessing, and reusing clothing to support 1.1 million disabled and terminally ill children in the UK.Since Sainsbury’s partnership with Newlife the Charity for Disabled Children first began in 2019,
British retailer Sainsbury’s has announced the launch of its Retail Brand (private brand) 1L refillable handwash pouches. The 1L pouches use 85% less plastic and will help customers reduce the amount of plastic waste in their homes by simply reusing their handwash bottle and pump and refilling from a Sainsbury’s handwash pouch. The new refillable