About Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

PLMA’s 2021 “World of Private Label” International Trade Show Cancelled

As the Netherlands and other European countries battle Covid-19 with increasingly stringent government mandates on assembly and movement, PLMA has decided to cancel its “World of Private Label” Trade Show, which was set for the RAI Exhibition Centre on 14-15 December, according to an announcement by the PLMA International Council. The PLMA show annually attracts

PLMA’s 2021 “World of Private Label” International Trade Show Cancelled2021-11-15T16:35:50-05:00

TESCO – Packaging Design Manager

TESCO - Packaging Design Manager Tesco/TP/8568366/685029 Number of Positions: 1 Contract Type: Full time – permanent Salary: Competitive Working Hours: 36 Location: Shire Park, Kestral Way, Welwyn Garden City What’s in it for you We offer excellent benefits that help make Tesco a great place to work.  These include but aren’t limited to: Annual

TESCO – Packaging Design Manager2021-12-15T19:51:26-05:00

The holidays are back, and so is Loblaw’s PC Insiders Report

After a lonely year in 2020, Canadians are hoping to celebrate this holiday season in a more familiar way. In fact, a recent survey commissioned by Loblaw's President's Choice team found that almost two-thirds (61%) of Canadians are feeling nostalgic for a "normal" holiday season this year. However, many are feeling rusty when

The holidays are back, and so is Loblaw’s PC Insiders Report2021-11-14T21:09:09-05:00

RBI Talks with Sharon Vinderine of Founder & CEO of PTPA

Welcome to RBI Talks a weekly interview series in which RBI President Christopher Durham discusses the state of private brand, retail, and careers with retail executives and thought leaders from around the world. This week’s episode features his conversation with RBI Talks with Sharon Vinderine of Founder & CEO of Parent Tested Parent

RBI Talks with Sharon Vinderine of Founder & CEO of PTPA2021-11-11T20:53:11-05:00

Organic Garage Expands Its Kitchen Originals Brand

Organic Garage one of Canada’s leading independent organic grocers and a developer of plant-based foods is excited to announce the expansion of its Retail Brand Kitchen Originals to include a Certified Organic Cantina Style Tortilla chip. The chips are made with 100% Canadian corn flour and are trans fat-free, cholesterol-free, and gluten-free. The company chose

Organic Garage Expands Its Kitchen Originals Brand2021-11-11T20:38:09-05:00

RBI Sustainability Summit Free Tickets Now Available

  After successfully completing our for first three online Summits and welcoming more than 1,000 attendees from 32 countries and more than 100 retailers we are excite to invite you to our final virtual event of the year the RBI Sustainability Summit live online December 8th and 9th. Speakers will include executives from Walmart,

RBI Sustainability Summit Free Tickets Now Available2021-11-10T19:20:52-05:00

Sam’s Club features Members Mark in Holiday Pop-up

Warehouse retailer Sam's Club is bringing the merry to Merry-ville. The retailer is presenting more sales events than ever before, superior quality gifts, food, décor, and more. Because Sam’s Club members are going even bigger this holiday season with the return of larger gatherings and celebrations, how could we not bring you the ultimate

Sam’s Club features Members Mark in Holiday Pop-up2021-11-10T19:20:07-05:00

Petco Makes Holiday Memories

Nearly 80% of pet owners agree they are most excited to spend the holidays with their pets than other human family members, according to a new Petco survey.* Petco is helping customers make the most of this quality time with the retailer's new Retail Brand "Merry Makings" collection specifically designed to inspire meaningful moments with

Petco Makes Holiday Memories2021-11-10T19:19:16-05:00

Join the Velocity Institute Now & Save 50%

Become a PRO or PLUS Member and Save 50% - EXPIRES FRIDAY DECEMBER 17, 2021 Since our launch in October the Velocity Institute (RBI) has grown exponentially. Retailers, Manufacturers and Solution Partner's have joined our ranks eager to create the future of Private Brand. The RBI platform embraces both in-person and virtual interaction to

Join the Velocity Institute Now & Save 50%2021-11-09T19:02:08-05:00

Walmart – Sr Manager II, Product Development – Snacks, Beverages, Convenience – Private Brands

Fifty years ago, Sam Walton started a single mom-and-pop shop and transformed it into the world's biggest retailer. Since those founding days, one thing has remained consistent: our commitment to helping our customers save money so they can live better. Today, we're reinventing the shopping experience and our associates are at the heart of

Walmart – Sr Manager II, Product Development – Snacks, Beverages, Convenience – Private Brands2021-12-15T19:51:34-05:00