This past week Wakefern Food Corp announced the winners of its first-ever Own Brands Supplier Innovation Summit. The summit, held in July, provided an opportunity for Retail Brand (private brand) manufacturers to present their new and trending food and beverage products for potential inclusion in Wakefern’s Vertex award-winning brands Bowl & Basket and Wholesome
Today we are excited to reveal another set of Retail Executives who will present at the Velocity Sustainability Summit October 18-19, 2022. Bob Himler, Vice President Own Brand Development, RITE AID and Amanda Patrick, Director of ESG/Corporate Sustainability, RITE AID will present: Driving Brand Purpose Through ESG and Own Brand Integration Rite Aid is
SPAR Norway is supporting local producers with its new Taste of Norway Retail Brand (private brand) (Smaken av Norge) in SPAR and EUROSPAR stores across the Norway. The suppliers involved in the new range offer sustainable, genuine and authentic food experiences and create ripple effects in their local communities. SPAR is present across Norway, from
Today we are excited to announce that Christopher Durham, President Velocity Institute and Gayle Ireland CEO of the Research firm Voccii will present the their groundbreaking consumer research on the Sustainable Consumer and Natural and Organic Private Brands. The research features insights on brands from Retailers include Kroger, Publix, Ahold Delhaize, Whole Foods, Aldi, Albertsons,
This week the Kroger Co. today shared that Home Chef, a subsidiary of The Kroger Co. and the leading meal solutions Retail Brand (private brand) with both a retail and online presence, has collaborated with television host, best-selling author and philanthropist Rachael Ray to bring a new line of meal kits to stores across the
Mornings just got a latte better, as UK-based retailer Sainsbury’s announced it has changed its entire coffee pod range from plastic to aluminum pods, allowing customers to recycle them at home. The new aluminum packaging means the range is now fully recyclable and will help to save over 10 million pieces of plastic each year.
Join us for the 2022 Velocity Institute Sustainability Summit, October 18-19, 2022 in Cincinnati Ohio. The Summit will bring the excitement of live in-person events back with a gathering in Cincinnati. Kroger, RiteAid, Misfits Market, Giant Eagle, United Dairy Farm will headline this years groundbreaking event. The Summit is a Private Brand/ Private Label
Gopuff, the go-to platform for immediate delivery of consumers’ everyday needs, today announced the launch of Goodnow, a new Retail Brand (private brand) of health and wellness products. As consumers increasingly turn to Gopuff for OTC medications and their daily wellness needs, the instant commerce retailer developed its own brand designed to help customers feel
Giant Food, announced this week a new promotion through its Giant Flexible Rewards loyalty program which will allow shoppers to redeem their rewards points for Retail Brand (private brand) products at reduced point requirements. The new promotion comes as Giant celebrates serving one million Flexible Rewards program members, as well as the program winning Best-In-Class
Albertsons Companies is diving into National Seafood Month by relaunching their Retail Brand (private brand) Waterfront Bistro and affirming its commitment to providing customers with high-quality, traceable seafood from environmentally and socially responsible sources. Waterfront Bistro, which can be found at Albertsons, Safeway, Vons, Jewel-Osco, Shaw’s, Tom Thumb and more, features the Responsible Choice logo
Velocity is the global industry association focused on retailers and their brands across all categories and channels. Velocity is leading the game-changing shift to radically transform the private label industry into RETAIL BRANDCENTRIC & CONSUMER FOCUSED. ALL retailers, manufacturers, and solution partners dedicated to helping to build Retail-owned Brands are invited to join the Institute.
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