Entering the transformative landscape of 2024, the marketing dynamics for retail and e-commerce are undergoing significant shifts. Retailer-owned Brands (private brands), strategically positioned, are poised to be pivotal players in defining this evolving terrain. Navigating through technological advancements and dynamic shifts in consumer behavior, marketers must have the foresight to anticipate and seamlessly integrate
WATCH THE INTERVIEW The retail landscape is continually evolving, with new trends and challenges emerging as businesses strive to stay competitive and meet consumer demands. Private brands, also known as Retailer-owned brands, are an integral part of this dynamic industry. In a recent episode of Velocity Talks, Christopher Durham, president of the Velocity
OCTOBER 22-23, 2024 HYATT REGENCY | PHOENIX, ARIZONA THE PRIVATE BRAND SUSTAINABILITY EVENT The Velocity Sustainability Summit is now in its Fifth Edition and brings together executives and leaders from the Retailer-owned Brand (private brand) and Sustainability industries who are leading the way towards change.
MONDAY, NOVEMBER 18, 2023 | 6:00 - 8:00 CST JOE'S LIVE ROSEMONT 5441 PARK PLACE, ROSEMONT, IL 60018 End the long day on the PLMA trade show floor with a cocktail and a conversation. A BIGGER & BETTER BOLD BASH! Meet and mingle with private brand industry Retailers, Manufacturers & Solution
VELOCITY EUROPE THE FUTURE OF RETAILER-OWNED BRANDS SUMMIT a FREE virtual event JUNE 27, 2024 | 14:00 - 17:00 This fast-paced FREE online event will explore the future of Retailer-owned Brands (private brand / private label / store brand) in Europe. Presentations and panels will feature retailers, manufacturers,
CELEBRATION & CEREMONY 2024 Monday, 27 May | 18:00 - 20:00 DoubleTree by Hilton Amsterdam Centraal Station Amsterdam, The Netherlands The Vertex Awards Celebration & Ceremony will bring the whole Retail-owned Brand (private brand) industry together in Amsterdam to celebrate the 11th Anniversary Vertex Awards winners. Attendees will mix and mingle over drinks
Watch recordings from the live 2-hour, fast-paced FREE online summit that dove deep into private brand collaboration and innovation. Presentations and panels will include executive insights from retailers, manufacturers, and solution partners. AGENDA Insights from the Annual Velocity Private Brand Innovation
WATCH THE INTERVIEW Welcome to Velocity Talks, where we have the privilege of engaging with thought leaders in the retailer-owned brand space. In this episode, we are excited to have Lauren Porter, Director of Growth and Innovation at Howgood, join us. Howgood is the world leader in helping food companies measure and communicate
NOW ON DEMAND This FREE online summit will explore AI and its potential uses and pitfalls for private brands and retail. Presentations will include AI trailblazers, apologists, analysts, and thought leaders. Retailer-owned Brands are at an inflection point with AI. Retail executives no longer consider AI the future but are
WATCH NOW! Welcome to Velocity This Week, where we dive deep into the world of retailer-owned brands / private brand / private label and bring you the latest news, insights, and opinions. In this article, we will explore the most significant themes discussed in our recent episode, using verbatim quotes from the transcript.
Velocity is the global industry association focused on retailers and their brands across all categories and channels. Velocity is leading the game-changing shift to radically transform the private label industry into RETAIL BRANDCENTRIC & CONSUMER FOCUSED. ALL retailers, manufacturers, and solution partners dedicated to helping to build Retail-owned Brands are invited to join the Institute.
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