About Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

Schnucks Launches Exclusive Range Featuring Mizzou Collegiate Athletes

Schnuck Markets Inc. and Every True Tiger Brands (ETTB) today announced a new partnership to develop a variety of products, exclusive to Schnucks in its home markets, that will feature University of Missouri (Mizzou) student athletes. The first-of-its-kind program features student athletes from various sports on a variety of products, through new Name, Image and

Schnucks Launches Exclusive Range Featuring Mizzou Collegiate Athletes2023-07-13T15:39:34-04:00

Crate & Barrel Enters Home Renovation with Private Brand

Today, Crate & Barrel unveiled its entry into the home renovation category with its first Retailer-owned Brand (private brand) collection of kitchen and bathroom products. With 55% of homeowners planning to remodel this year, the brand designed the new assortment for easy, no-demolition home refreshes. The new range includes kitchen islands, bathroom vanities, lighting,

Crate & Barrel Enters Home Renovation with Private Brand2023-07-13T15:06:06-04:00

Sainsbury’s Introduces Sustainable Cardboard Trays For Steaks

UK retailer Sainsbury’s has announced it is removing plastic trays from its by Sainsbury’s-owned Brand steak range, replacing them with a cardboard alternative that uses 70% less plastic. The new trays will launch across 10 products in the range which became available in all stores and online from July 5th. They can be recycled

Sainsbury’s Introduces Sustainable Cardboard Trays For Steaks2023-07-12T20:40:37-04:00

Velocity Sustainability Summit Early Bird Prices Go Up Friday!

GET YOUR $795 EARLY BIRD TICKETS NOW! EARLY BIRD RATE EXPIRES FRIDAY 7.14.2023 The Velocity Institute Sustainability Summit, Early Bird pass, is on sale through Friday, and we want to make sure you take advantage of it. We’ve picked the top retail executives, sustainability thought leaders, and solution partners to come and share actionable

Velocity Sustainability Summit Early Bird Prices Go Up Friday!2023-07-11T19:39:33-04:00

22% Of Global Grocery Spend is Private Brand

According to Kantar's Global Omnichannel Report private brand is surging ahead of brands. The CPG industry is, as ever, evolving. This time, the movement is a noticeable swing towards Retailer-owned Brands or, as Kantar continues to call them, private labels. It’s not that manufacturer brands haven’t also grown, but it has been a humble increase

22% Of Global Grocery Spend is Private Brand2023-07-11T19:20:37-04:00

Home Chef Celebrates 10th Birthday

Late last week, Kroger shared that Home Chef, their Kroger-owned meal solutions Brand, is celebrating its 10th birthday. "For a decade, Home Chef has provided customers with easy, convenient meal solutions to make cooking at home an experience that is simple and delicious," said Dan De La Rosa, Kroger's group vice president of fresh

Home Chef Celebrates 10th Birthday2023-07-10T15:50:52-04:00

Careers: Sprouts Farmers Market – Sustainability Coordinator

Job LocationUS-AZ-Phoenix Position Type Full-Time Requisition ID JREQ-262016 Overview The primary responsibility of the Sustainability Coordinator is to assist the Sustainability / Environmental Compliance team with the execution and administration of the company’s organization-wide environmental, social, and governance (ESG) / sustainability program. This is an excellent opportunity to assist in developing and implementing Sprouts’

Careers: Sprouts Farmers Market – Sustainability Coordinator2023-07-10T14:15:17-04:00

Velocity Sustainability Summit Early Bird Prices Go Up Friday!

GET YOUR $795 EARLY BIRD TICKETS NOW! EARLY BIRD RATE EXPIRES FRIDAY 7.14.2023 In this fourth edition of the Velocity Institute Sustainability Summit, we laser focus on Retailer-owned Brand (Private Brand) and Sustainability. The Sustainability Summit is designed to bring the industry together to accelerate Sustainability, share best practices, and explore the future. Join

Velocity Sustainability Summit Early Bird Prices Go Up Friday!2023-07-09T12:52:05-04:00

Waitrose’s ‘Cooking Report’ Reveals Quietly Confident Cooks

British grocer Waitrose has released its annual Cooking Report on the United Kingdoms' cooking habits. The report has revealed that the UK is a nation of quietly confident cooks with more than one-third (35%) rating themselves as ‘very good’ or ‘excellent cooks’, and a more modest 45% rate themselves as ‘fairly good cooks’. One-third of

Waitrose’s ‘Cooking Report’ Reveals Quietly Confident Cooks2023-07-09T11:36:29-04:00

Say Hello to Southeastern Grocers New Know & Love Brand

Southeastern Grocers Inc. (SEG), the parent company of retailers Fresco y Más, Harveys Supermarket, and Winn-Dixie grocery stores, announces its new, Retailer-owned Brand (private brand) Know & Love – designed to offer customers a wide range of affordable, clean label products made with ingredients they “know,” to create the everyday products they’ll “love.” SEG’s

Say Hello to Southeastern Grocers New Know & Love Brand2023-07-06T12:10:33-04:00