In mid-May, we welcomed the return of in-person events with our groundbreaking Velocity Conference + Expo, May 16-18 in Charlotte, NC. The exciting event brought the private brand industry together to connect, learn and grow. Today I am excited to announce that thanks to the generous support of our conference platinum sponsor, Marketing
In partnership with NOUS anti-gaspi – trailblazing stores in the drive to tackle food wastage – French grocer Carrefour is exclusively selling 30 products in its Paris-region hypermarkets and will later expand this initiative to the rest of the country. Carrefour wants to bolster its customers' purchasing power, while at the same time changing
Job Description General Summary: 500 Volvo Parkway, Chesapeake, Virginia The Family Dollar Private Brand Manager of Creative is responsible for setting strategy of our 20+ private brands representing over $3B in sales, over 3,000 SKUs, and 100’s of vendors. Makes decisions in accordance with brand strategy, develops creative concepts, standardizes and maintains brand style
In mid-May, we welcomed the return of in-person events with our groundbreaking Velocity Conference + Expo, May 16-18 in Charlotte, NC. The exciting event brought the private brand industry together to connect, learn and grow. Today I am excited to announce that thanks to the generous support of our conference platinum sponsor, Marketing
Please join us for three exciting in person Velocity Institute Meetups. These FREE networking events will be held in Minneapolis, Chicago, and Boston and are designed to bring the industry together over cocktails and conversations. We welcome all private brand executives from Retailers, Manufacturers & Solutions Partners to come together, connect and grow. MINNEAPOLIS
Last week Kroger announced the national launch of Boost by Kroger, which represents the latest expansion of its loyalty program. The annual membership provides customers unlimited free grocery delivery on orders of $35 or more, fuel discounts of up to $1 per gallon and additional savings on Retail Brands (private brand). Kroger estimates the
H-E-B has introduced two new product lines that will bring comfort and style into homes across Texas. As part of the retailer’s new Home by H-E-B department, the Haven + Key and Texas Proud home décor collections have started to roll out in H-E-B stores across the state. The Haven + Key and Texas Proud
Back-to-school and back-to-college season is just around the corner — and Target is setting shoppers up for success with smart, easy ways to shop and even more ways to save on everything customers need for the upcoming school year. And of course In Target style their Retail Brands (private brands) take center stage. New this
For the fourth year in a row, Aldi surveyed shoppers about their favorite ALDI Retail Brand (private brand) products. Over 100,000 loyal shoppers took the annual ALDI Fan Favorites survey, resulting in a variety of historic firsts. Heaps of fervent fans sharing their must-have buys? It's an ALDI thing. A three-time former winner was
British grocer Co-op is introducing a ‘freeze me’ message to its Retail Brand (private brand) milk products, in a bid to cut down on 70,000 tons of milk wasted a year. Figures from UK’s leading sustainability experts WRAP, highlight that more than more than £150 million worth of milk is waste each
Velocity is the global industry association focused on retailers and their brands across all categories and channels. Velocity is leading the game-changing shift to radically transform the private label industry into RETAIL BRANDCENTRIC & CONSUMER FOCUSED. ALL retailers, manufacturers, and solution partners dedicated to helping to build Retail-owned Brands are invited to join the Institute.
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