Aldi Unleashes California Heritage Collection, Target Collaborates with Diane von Furstenberg + More News!

WATCH NOW! Welcome to the latest installment of Velocity This Week, where we dive deep into the vibrant universe of private, or retailer-owned brands. Get ready for an expedition through industry revelations that are defining the landscape of value and quality for discerning customers. In this episode, our host, Christopher Durham, president of

Aldi Unleashes California Heritage Collection, Target Collaborates with Diane von Furstenberg + More News!2024-02-23T15:11:00-05:00

Albert Heijn Launches “Better in own brand. And you notice that” Campaign

The number of Retailer-owned Brand products in the shopping basket has increased for the third year in a row. Dutch grocer Albert Heijn shares this on the eve of the new campaign “Better in own brand. And you notice that.” which started today. Ahold Delhaize-owned Albert Heijn shows customers that they can choose

Albert Heijn Launches “Better in own brand. And you notice that” Campaign2023-08-25T15:17:33-04:00

Eggs from Albert Heijn are Better for Nature & Farmers

Ahold Delhaize-owned Dutch grocer Albert Heijn has announced that it will work with laying hen farmers for the egg range within their Retail-owned Brand (private brand) Beter voor Natuur & Boer. Together with them, Albert Heijn makes long-term agreements about improving animal welfare, nature, and the farmer's revenue model. The eggs from Beter voor

Eggs from Albert Heijn are Better for Nature & Farmers2023-04-25T16:19:36-04:00

Albert Heijn Increases Number of Price Favorites to 1800

Dutch grocer Albert Heijn is expanding the number of its Retail-owned Brand (private brand) Price Favorites again, to more than 1800. These top-quality products and always low priced can be recognized by the blue thumb. Albert Heijn will add 100 extra Price Favorites. New in the breakfast area include AH Fresh Bread Spread, AH Roasted

Albert Heijn Increases Number of Price Favorites to 18002023-02-27T18:44:19-05:00

Albert Heijn wins Healthy Innovation Award

Dutch retailer Albert Heijn's Retail-owned Brand (private brand) Smoked Salmon with 25% less salt came first in the prize of the jury at the Healthy Innovation Awards. The smoked salmon was unanimously chosen as the winner because the product makes a strong contribution to health awareness and healthier choices, according to the jury. The

Albert Heijn wins Healthy Innovation Award2023-02-12T18:43:35-05:00

Albert Heijn Organizes Packathon for Packaging Innovation

On March 31, Ahold Delhaize owned Dutch grocer Albert Heijn will hold the AH Packathon: a competition in which sustainable thinkers, creative designers and other experts can work on their idea for a sustainable packaging innovation and then pitch it to the jury. The competition contributes to Albert Heijn's ambition to use less and

Albert Heijn Organizes Packathon for Packaging Innovation2023-01-19T14:01:06-05:00

Albert Heijn Expands its low-priced Private Brand Range

Dutch grocer Albert Heijn further expands the number of Price Favorites; the most affordable top quality own-brand products, recognizable by the blue thumb. From bananas to peanut butter and from detergent to stroopwafels. With more than 1600 Price Favorites, customers can buy all their daily groceries from breakfast to dinner and everything for the

Albert Heijn Expands its low-priced Private Brand Range2022-11-03T19:35:10-04:00

Albert Heijn comes with the ultimate summer outfit

By popular request and for the real fans, Ahold Delhaize's Dutch retailer Albert Heijn is introducing a limited edition Retail Brand (private brand) clothing range. In addition to their daily shopping, customers can now also go to Albert Heijn for a hip summer look. Ideal for a festival, holiday or day at the beach.

Albert Heijn comes with the ultimate summer outfit2022-07-04T20:10:48-04:00

Albert Heijn focuses on plant-based food

Dutch grocer Albert Heijn supports the movement towards a more plant-based diet in which 60% of the proteins come from plant sources. That is better for the world and for ourselves. To achieve this goal, Ahold Delhaize owned Albert Heijn is expanding its vegetarian and plant-based range. To make this range even more accessible, Albert

Albert Heijn focuses on plant-based food2022-03-23T08:18:41-04:00

Albert Heijn expands Streeckgenoten Local Product Range

Dutch grocer Albert Heijn is adding new local products to its Retail Brand range Streeckgenoten. 14 new cheeses will be added and Albert Heijn will be working with nine new cheesemakers, including the Limburg cheese makers Tebben, who make the striking newcomer buffalo mozzarella from Dutch buffalo dairy. Albert Heijn places a strong emphasis on

Albert Heijn expands Streeckgenoten Local Product Range2021-10-05T19:20:56-04:00

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