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Waitrose to remove Best Before dates on nearly 500 products

From September, British retailer Waitrose will remove best before dates on nearly 500 fresh products, including root vegetables, fruits such as grapes, citrus, apples, and indoor plants. The removal of best before dates is designed to reduce the volume of food waste occurring in UK households by inviting customers to use their own judgment.

Waitrose to remove Best Before dates on nearly 500 products2022-08-02T18:26:34-04:00

Waitrose launches new Essential Waitrose marketing campaign at the iconic Piccadilly Lights

In a first for UK grocer Waitrose, the retailer is showcasing their new campaign for their Retail Brand (private brand) Essential Waitrose, ‘Quality you'd expect at prices you wouldn't', at the iconic Piccadilly Lights in London, running from April 25 through May 1. The campaign, created by adam&eveDDB and bought by MG OMD, promotes

Waitrose launches new Essential Waitrose marketing campaign at the iconic Piccadilly Lights2022-04-27T16:50:01-04:00

Waitrose Attorneys Challenge Asda’s Just Essentials

Just one day after we announced the launch of the new Just Essentials by ASDA Retail Brand (private brand) British retailer Waitrose has launched a legal challenge against the new sub-brand. Waitrose, attorneys are claiming that Asda’s new sub-brand infringes on the trademark of their Essential Waitrose sub-brand.A spokesperson for Waitrose said: ‘We were surprised

Waitrose Attorneys Challenge Asda’s Just Essentials2022-03-30T18:51:09-04:00

Get Egg-cited for Easter at Waitrose

With fond memories of Easter gatherings, egg hunts and Easter baking, many British shoppers have already been planning and looking for Easter goodies, with searches on Waitrose.com for ‘Easter’ up 237% and ‘Easter eggs’ up 639% compared to last month. New products for this year, include: Waitrose Savory Hot Cross Brioche Rolls - perfect for

Get Egg-cited for Easter at Waitrose2022-02-16T17:59:48-05:00

Waitrose Partners to Offer First Co-branded Recipe Box

Late last week UK grocer Waitrose announced a new partnership with Mindful Chef, making them the first supermarket to work with a recipe box service in the UK. The 12 week trial gives customers the opportunity to try a high quality recipe box service by the UK’s highest rated recipe box company

Waitrose Partners to Offer First Co-branded Recipe Box2022-01-04T16:04:07-05:00

Waitrose – The Best Bit of Christmas!

During this festive season, we love to showcase Holiday Commercials from retailers around the world that feature Retail Brands. Today’s commercial comes from UK grocer Waitrose. This year’s Christmas ad stars Scottish actress Ashley Jensen, showing that the best bit of Christmas is the food, especially when your mince pies are Heston’s and your

Waitrose – The Best Bit of Christmas!2021-12-22T10:46:45-05:00

Waitrose Food & Drink Report reveals Tiktok Influence

Britain has become a nation of homebodies, as consumers have fallen back in love with their homes and rediscovered the joy of intimate dinner parties, the annual Waitrose Food & Drink Report has found. Even though we are allowed to socialize once again, the country is embracing staying at home and entertaining loved ones.

Waitrose Food & Drink Report reveals Tiktok Influence2021-10-28T17:08:37-04:00

Waitrose launches Heston Blumenthal Lazy Mandarin Negroni

UK retail Waitrose is introducing a addition to its celebrity partnership Retail Brand Heston from Waitrose range -  Lazy Mandarin Negroni. Heston’s twist on the classic Italian cocktail has the perfect balance of bitterness and sweetness, and the infusion of mandarin extract creates a refreshing and fruity aftertaste. Heston Blumenthal says: “Negroni has always

Waitrose launches Heston Blumenthal Lazy Mandarin Negroni2021-10-24T20:03:40-04:00

Waitrose introduces new Loved & Found Wines

UK Retaielr Waitrose is introducing five new wines to its successful ‘Loved & Found’ range this month. The new additions, which are available in shops and online at Waitrose Cellar, are curated by our expert buying team and represent lesser-known grape varieties from South Africa, Italy and Portugal. The Loved & Found range launched

Waitrose introduces new Loved & Found Wines2021-09-27T18:41:59-04:00

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