Celebrate the Vertex Awards at the Velocity Conference
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In this year of COVID-19, we have had to quickly evolve and reinvent. To celebrate this year, we will host a Vertex Awards celebration as a part of the expanded Velocity Global Virtual Conference August 4-5, 2020. The track will feature presentations and interviews with this year’s winners from around the world.

The Vertex Awards track will include:

Vertex Awards 2020 Celebration: A look inside the 2020 Vertex Awards competition and the more than 80 winners from around the globe.

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Best of Show

Bowl & Basket Specialty Kettle Chips – WAKEFERN
Laura Kind, Vice President of Brand Strategy, Glenn Pfeifer, Design & Packaging Manager and their agency Pearlfisher will present a look at their winning designs.

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Vertex Awards: Retailers of The Year

Vertex Retailer of the Year award is given to the two retailers who achieve the highest overall score based on their winning entries. The globe is divided into two large regions, each region will have one winner.

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North America, Central America, and South America & Publishers Choice – PUBLIX
This year marks the first Vertex entry Lakeland, Florida based grocer Publix and their first Retailer of the Year Award. Tim Cox, Director of Creative Services for Publix will give Velocity Global virtual attendees an inside look at their award-winning work.

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Europe, Asia, the Middle East, Oceania, and Africa
EL CORTE INGLÉS

This year, Spanish Department Store El Corte Inglés continues its Vertex Award-winning streak with its first Retailer of the Year honor. Christopher Durham and Jose Antonio Rojano, Head of Packaging communications, El Corte Inglés will discuss winning projects

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Vertex Award: Agency of the Year

This year we are excited to introduce the Agency of the Year Vertex Award. Each year we will recognize two agencies, one Large (3 or more offices) and one Boutique (2 or fewer offices). The trophy is given to the studio, agency, or in-house team that receives the most overall points for wins across all categories.

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Agency of the Year: Boutique – SUPPERSTUDIO
Supperstudio is an independent branding agency with offices in Madrid and Bilbao, Spain. Founded in 2003, the team led by Creative Director Paco Adin specializes in branding and package design. Paco Adin and Christopher Durham will discuss the agencies winning projects

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  • Agency of the Year: Large – EQUATOR
    Equator is an international branding agency with offices in Manchester, Chicago, Nottingham, Cincinnati, Sydney & Dublin. Founded in 2003, the 300+ strong global team is led by Global Creative Director Michael Duffy. Global Creative Director Michael Duffy and Christopher Durham and will discuss the agency’s winning projects.
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August 4-5, 2020

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By Published On: June 30th, 2020Tags: , , , ,

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About the Author: Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

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