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SPAR Norway supports local with Taste of Norway brand

SPAR Norway is supporting local producers with its new Taste of Norway Retail Brand (private brand) (Smaken av Norge) in SPAR and EUROSPAR stores across the Norway. The suppliers involved in the new range offer sustainable, genuine and authentic food experiences and create ripple effects in their local communities. SPAR is present across Norway, from north to south and east to west, in large cities, smaller towns, villages, hamlets, by fjords and mountains and even on the outermost island. In all these areas, there are also outstanding local producers. With its Taste of Norway brand, SPAR has brought together products

Wakefern Announces First Own Brands Supplier Innovation Summit

Wakefern Food Corp. announced this week the winners of its first Own Brands Supplier Innovation Summit. The event which was held in July, gave manufacturers the stage to pitch new innovative products to Wakefern brand executives. Winners may be included in one of their Vertex award-winning private brands Bowl & Basket and Wholesome Pantry. The four winners' products will join the range of Wakefern’s Bowl & Basket or Wholesome Pantry brands by spring 2023. “We are incredibly proud of the teamwork that went into making our very first Own Brands Supplier Innovation Summit such a successful and rewarding endeavor,” said

Marks & Spencer Launches New Vegetarian Range

UK-based retailer Marks & Spencer (M&S) is launching a new range of Retail Brand (private brand) vegetarian meals, Veggie, in response to customers' growing demand for more vegetarian choices.Available this past week ahead of World Vegetarian Day (October 1st), the range includes a choice of 14 delicious vegetarian meals developed by the retailer’s in-house chefs. Choices include Veggie Roasted Butternut Risotto (370g - £4) and Veggie Roasted Mushroom Ravioli (355g - £4).Research from M&S shows vegetarians often feel overlooked – over 60% are unhappy with the number of vegetarian options in supermarkets and restaurants, while almost two-thirds said that there

Trader Joe’s Taste of the Season: Pumpkin Cheesecake Croissants

This year’s holiday Trader Joe's tasting panel didn’t need much convincing to vote an enthusiastic “YES!” on the latest Retail Brand (private brand) Trader Joe’s Pumpkin Cheesecake Croissants. Each Croissant starts as a roughly four-inch square of all-butter dough. (Perhaps they are using “croissant” loosely, as these are not traditional, crescent-shaped croissants.) Their supplier tops said square with a scoop of impossibly creamy, cheesecake-inspired filling of cream cheese, pastry cream, velvety pumpkin purée, and a warming blend of cinnamon, cloves, nutmeg, and ginger. Bake these beauties from frozen (no proofing required!) in a 350°F oven for 25-30 minutes, and you’ll

Trader Joe’s Celebrates Fall with Salted Maple Ice Cream

For our latest autumnal indulgence, we’re reaching for the freezer. That’s because Trader joe's has tapped into a new, limited-edition Retail Brand (private brand) Ice Cream flavor that is sure to become a customer favorite—Salted Maple! Mmmm... mmmaple. Made by the same supplier responsible for some of the retailers past holiday hits, Trader Joe’s Salted Maple Ice Cream is a gloriously thick, decadently creamy, and decidedly rich ice cream flavored with real Maple syrup and balanced with a sprinkle of sea salt. To really elevate its sweet and salty excellence, we’ve imbued it with a Salted Maple-flavored swirl throughout.

Aldi UK Launches Brrriliant New Ice Cream

Calling all ice-cream fans – Aldi UK is launching a tasty new range of Retail Brand (private brand) Ice Cream Tubs (£2.29, 480ml) inspired by well-loved chocolate brands Dairy Milk, Oreo and Flake. From September 19th, shoppers can say hello to creamy, cost-effective post dinner treats, coming in at 30% cheaper than their counterparts! Available in Milk Chocolate, Crumbly Cone and Cookies n Cream flavors, each delicious ice-cream is perfect for sharing (or not). On top of a base of velvety vanilla ice cream, each tub is topped with delicious chunks of milk chocolate, crumbly chocolate or chocolate and biscuit.

Kohl’s Launches Adaptive Apparel for Adults

Kohl’s announced this week the launch of adaptive product offerings for adults offering individuals, regardless of ability, the access to style-forward, quality dressing options at a great value. The collection, designed in partnership with GAMUT Management - a consulting company for people with disabilities, includes thoughtfully integrated garment features with ease and comfort at the forefront. Available now on, customers will discover women’s adaptive products across Kohl’s private brands Sonoma Goods for Life, Tek Gear, and SO, and men’s offerings in both Sonoma Goods for Life and Tek Gear, as well as an assortment from Tommy Hilfiger. “Kohl's

BJ’s Wholesale Launches Berkley Jensen Toys

Late last week BJ’s Wholesale Club announced its list of Top 10 Toys for the 2022 holiday and the launch of its own collection of exclusive Berkley Jensen toys. These options will include classic wooden toys, imaginative play favorites, and cuddly stuffed animals. “We are super proud of the fact that this marks the first year that we will be rolling out our very own exclusive line of toys under the Berkley Jensen brand, which makes this holiday season even more special here at BJ’s. We hope that both parents and children find joy in our even wider selection

Ahold Delhaize / Peapod Digital Labs Selects Private Brand Incubator Participants

Ahold Delhaze USA-owned Peapod Digital Labs announced this week the first cohort of participants in the retailer’s Incubator Program for diverse-owned suppliers, specifically targeting suppliers for its Retail Brand (private Brand) portfolio. The Incubator is designed to develop new, exceptional quality, private-labeled products in partnership with certified, diverse-owned suppliers. The following brands as participants in the program: Nuttin Ordinary, LLC – the certified LGBT and minority-owned company crafts 100% plant-based quality cheese spreads, cream cheese, dops and ravioli products that are lactose intolerant friendly, vegan friendly, and sustainable. Rhythm Roasting Company – this certified minority-owned company is a coffee supplier

German Rapid Delivery Retailer Gorillas Launches Premium & Daily

In addition to the recently launched < start-up beer > and the coffee private brand "Hot Damn!", German rapid delivery retailer Gorillas customers can now look forward to even more new Retail Brands (private brand) Gorillas Premium and Gorillas Daily. Gorillas Daily offers high-quality products for everyday grocery needs at fair prices, such as bread spreads, cold cuts, cheeses, sweet and savory snacks as well as fruit juices. From now on, Gorillas customers will be able to order Italian specialties such as mortadella with truffle, prosciutto crudo, and various cheese specialties including buffalo mozzarella and burrata. A variety of