Branding

FINAL DEADLINE: Vertex Awards Close Tuesday!

FINAL DEADLINEVertex Awards Entry Closes 1.31 ENTER TODAY - LATE ENTRY CLOSES 1.31.2023 DEADLINE WILL NOT BE EXTENDED Since 2012, The Vertex Awards has honored innovative Retail-Owned Brand /private brand/private label /own brand design that demonstrates groundbreaking design solutions to consumer problems. We have proved that strategic, beautiful, creative execution can produce extraordinary results. The Vertex Awards is proudly brought to you by Velocity Institute and Global Retail Brands. The 10th Annual Vertex Awards competition is now open for entries. The competition will be available from Friday, November 11, 2022, to January 31, 2022. The Vertex Awards is the first

Vertex Awards Close January 31!

Vertex Awards Entry Closes 1.31 ENTER TODAY - LATE ENTRY CLOSES 1.31.2023 DEADLINE WILL NOT BE EXTENDED Since 2012, The Vertex Awards has honored innovative Retail-Owned Brand /private brand/private label /own brand design that demonstrates groundbreaking design solutions to consumer problems. We have proved that strategic, beautiful, creative execution can produce extraordinary results. The Vertex Awards is proudly brought to you by Velocity Institute and Global Retail Brands. The 10th Annual Vertex Awards competition is now open for entries. The competition will be available from Friday, November 11, 2022, to January 31, 2022. The Vertex Awards is the first

Asda Introduces OMV! Deliciously Vegan

As a part of the continuing evolution of British grocer Asda’s Plant-Based Retail-owned Brands (private brands) agency OurCreative has created the new deliciously vegan brand OMV! Asda wanted to move with the times and turn their successful ‘Plant Based’ brand into two separate destination brands to suit different need states. Plant Based continues to offer nutritionally balanced meat-free meals that don’t compromise on flavor, whereas a new brand was needed to celebrate decadent, tasty treats. OMV! Is the range that proves there’s no need to hide when it comes to delicious Vegan food. A modern and distinctive sub-brand with an

FINAL DEADLINE: Vertex Awards Late Entries 1.31!

Vertex Awards Entry Closes 1.31 ENTER TODAY - LATE ENTRY CLOSES 1.31.2023DEADLINE WILL NOT BE EXTENDED Since 2012, The Vertex Awards has honored innovative Retail-Owned Brand /private brand/private label /own brand design that demonstrates groundbreaking design solutions to consumer problems. We have proved that strategic, beautiful, creative execution can produce extraordinary results. The Vertex Awards is proudly brought to you by Velocity Institute and Global Retail Brands. The 10th Annual Vertex Awards competition is now open for entries. The competition will be available from Friday, November 11, 2022, to January 31, 2022. The Vertex Awards is the first and only

Bright & Sunny Plant Based from Asda

Veganism is booming. Exciting challenger brands have shaken up the category with confidence and an attitude that cannot be ignored. British retailer Asda needed a creative response fit for the future. The previous Plant Based design was fussy and dated and did not have the stretch to go from nutritious meals to indulgent treats. With all potential consumers in mind, we created two distinct brands to appeal to all, OMV and Plant Based. Nutritionist-approved, Plant-Based by Asda was intentionally designed as the healthy option by British agency OurCreative with a clean, modern brand identity that mimicked the cleanliness

DEADLINE: Standard Vertex Awards Close Monday!

Vertex Awards Entry Price Goes Up 1.16 ENTER TODAY - STANDARD ENTRY CLOSES 1.16.2023 Since 2012, The Vertex Awards has honored innovative Retail-Owned Brand /private brand/private label /own brand design that demonstrates groundbreaking design solutions to consumer problems. We have proved that strategic, beautiful, creative execution can produce extraordinary results. The Vertex Awards is proudly brought to you by Velocity Institute and Global Retail Brands. The 10th Annual Vertex Awards competition is now open for entries. The competition will be available from Friday, November 11, 2022, to January 31, 2022. The Vertex Awards is the first and only global

Vertex Awards Entry Price Goes Up 1.16

Vertex Awards Entry Price Goes Up 1.16ENTER TODAY - STANDARD ENTRY CLOSES 1.16.2023 Since 2012, The Vertex Awards has honored innovative Retail-Owned Brand /private brand/private label /own brand design that demonstrates groundbreaking design solutions to consumer problems. We have proved that strategic, beautiful, creative execution can produce extraordinary results. The Vertex Awards is proudly brought to you by Velocity Institute and Global Retail Brands. The 10th Annual Vertex Awards competition is now open for entries. The competition will be available from Friday, November 11, 2022, to January 31, 2022. The Vertex Awards is the first and only global competition devoted

Enter the Vertex Awards Today!

ENTER TODAY - STANDARD ENTRY CLOSES 1.16.2023 Since 2012, The Vertex Awards has honored innovative Retail-Owned Brand /private brand/private label /own brand design that demonstrates groundbreaking design solutions to consumer problems. We have proved that strategic, beautiful, creative execution can produce extraordinary results. The Vertex Awards is proudly brought to you by Velocity Institute and Global Retail Brands. The 10th Annual Vertex Awards competition is now open for entries. The competition will be available from Friday, November 11, 2022, to January 31, 2022. The Vertex Awards is the first and only global competition devoted exclusively to private band package design.

Lidl Partner Launches Peak Harvest and Gives Back

German discount grocer Lidl US announced this week it would partner with Children’s Miracle Network Hospitals to launch its Peak Harvest Retail-owned Brand produce range which will raise funds for Children’s Miracle Network Hospitals. For each purchase of Peak Harvest products throughout January, Lidl will donate 1% of retail sales to CMN Hospitals, up to $250,000. The funds will benefit 18 designated member children’s hospitals located in Lidl’s markets along the East Coast. Peak Harvest is a new brand of fresh fruits and vegetables available exclusively at Lidl US stores. It includes more than 50 popular products, such as

Chewy Announces Vibeful in Q3 Earnings Report

Online pet retailer Chewy shared its third-quarter earnings on December 8 for the three-month period ended October 30. In it, the retailer detailed double-digit net sales growth compared to the same period in fiscal 2021. Net sales for Chewy in the third quarter came to $2.53 billion, up 14.5% from $2.21 billion in the third quarter of fiscal 2021. Nine-month net sales for the retailer topped $7.39 billion, up 13.7% from year-ago revenue. “Chewy’s third-quarter results showed accelerating double-digit top line growth, sustained gross margin expansion, and solid free cash flow generation,” said Sumit Singh, chief executive officer at Chewy.

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