Less than 30 Days to the Velocity VIRTUAL Conference
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Velocity Global: the My [Private] Brand VIRTUAL Conference is less than 30 days away and you don’t want to miss the more than 3 dozen executive retail speakers that will take the stage August 4 and 5.

This years VIRTUAL conference is brought to life using an exciting virtual conference platform that widens the audience, increases insights, enhances networking, and boosts the ranks of exhibitors. And best of all the content and networking are available on demand for a year after the event 

The format change was driven by pandemic-related challenges to in-person forums, but the result is the first truly global Private Brand event. Velocity Global will leverage technology to bring together the U.S. and international Private Brand communities during this transformational period. The new format will reduce attendee costs, including through lower admission fees and the absence of hotel and travel expenses.

This isn’t just about changing a live event to a virtual one. This will enable elements that weren’t previously possible, and will encourage the development of the global Private Brand community throughout the year.”

World-Class Speakers

Velocity Global will mix live and on-demand elements. The event will feature more than two dozen presenters, including retail senior executives and thought leaders. Speakers will include Private Brand leaders from Ahold Delhaize, Carrefour, Aeon, Wakefern Food Corp., Boxed, CVS Health, Schnuck Markets and Sobeys.

Expanded Exhibition

The virtual Innovation Expo will offer a valuable year-round sourcing tool for Private Brand retailers. The new format opens the expo to an unlimited number of exhibitors from North America and around the world. An Interactive Digital Directory will enable attendees to quickly find the exhibitors and sponsors most relevant to them. Attendees can easily request information from exhibiting companies, share contact info, and conduct 1-1 virtual video meetings.

Enhanced Networking

The ability to connect will be enhanced through 1:1 Virtual Video Meetings. Participants may use the Interactive Digital Directory of attendees, speakers, sponsors, and exhibitors to make new contacts and strengthen existing relationships.

Additional Tracks

For the first time the event will supplement the Velocity main stage with three additional on-demand presentation tracks, as follows:

COVID-19 — Leading with Private Brand: The latest insights and thought leadership about the pandemic’s impact on Private Brand and implications for the future.

Vertex Awards: Interviews and case studies from the winners of the 2020 Vertex Awards competition.

Registration

The standard ticket cost for Velocity is $495.
Retailer attendees pay $95.

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SPONSOR OR EXHIBIT

To sponsors or exhibit in the Innovation Expo email [email protected].

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By Published On: July 6th, 2020Tags: , , , , ,

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About the Author: Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

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