The 2020 edition of Velocity Global: the My Private Brand VIRTUAL conference is next week, August 4-5, 2020. But don’t worry you still have a chance to join us. If your schedule is challenged all the presentation are availabe on-demand to all registrants 24 hours a day, 7 days a week for the next 365 days.
Designing to Win! Leading With Private Brand
Amy Rhodes, Senior Director, Proprietary Brand Product and Package Design, Petsmart
Glen Pfeifer, Design & Packaging Manager Wakefern
Jason Hobson, Creative Director, Private Label, Sobeys
Paul Skozilas, Design Manager, Private Brand Design & Regulatory, Ahold Delhaize, Retail Business Services
Moderator: Eric Ashworth, EVP of Product & Market Strategy, Quad
In this thought-provoking discussion, senior private brand creatives discuss the changing landscape of private design. The panel will discuss and debate the old guard, stalwarts, innovators, and challengers that are changing what it means to be a private brand. In the process, they will give you an inside look at the mind of a private brand creative and the trends that shape their work.
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About the Author: Christopher Durham
