About Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

Target Partners with Marks & Spencer to Celebrate the Holidays

Beginning in mid-November, Minneapolis-based big box retailer Target is partnering with the iconic British retailer Marks & Spencer to bring a curated assortment of their popular Retail Brand (private brand) food and beverage products to Target shoppers for the first time. The range will be rolling out in November and available through the 2022 Holiday

Target Partners with Marks & Spencer to Celebrate the Holidays2022-10-30T19:20:44-04:00

Target Collabs with Artist for HeyDay Collection

Target is once again collaborating to drive its private brands. This time with Heyday—their Target-designed electronics brand which was launched in 2018. The brand lets shoppers say buh-bye to basic whites and greys and power up their personal style with 150+ eye-catching, on-trend tech accessories. The collab partners the Target brand with three artists to

Target Collabs with Artist for HeyDay Collection2022-10-27T20:01:06-04:00

CVS HEALTH: Innovation and Business Management – Director

CVS HEALTH: Innovation and Business Management – Director Job ID: 2259053BR Category: Management Address: 1 CVS Drive Location: Woonsocket, RI Remote: WFH Flexible Job Description The Innovation & Business Management Director will be responsible for developing an actionable multiyear innovation roadmap and ensuring all new innovative products are launched on time and with high

CVS HEALTH: Innovation and Business Management – Director2022-10-27T20:13:00-04:00

Gelson’s Uncorks Four New Premier Wines

Heading into the social celebrations of the holiday season, Southern California specialty grocer Gelson's is uncorking four new world-class wines in its exclusive collection of Gelson's Wines, produced through an ongoing collaboration with former Château Lafite Rothschild chief vintner Julien Fayard, named 2021 "Winemaker of the Year" by Wine Spectrum. On Thursday, November 10 at

Gelson’s Uncorks Four New Premier Wines2022-10-26T19:39:22-04:00

UNFI Names Balian As Chief Brands Officer

Providence, Rhode Island-based United Natural Foods Inc. has named Angie Balian Chief Brands Officer. She will oversee the company’s private brands division, a component of UNFI’s work to provide independent grocery retailers with choice and value that help them differentiate within their communities.Balian joined UNFI in July as chief of staff to Chris Testa, president

UNFI Names Balian As Chief Brands Officer2022-10-26T19:29:53-04:00

Trader Joe’s & the Taste of Spain

If there’s a hall of fame for side dishes, Spanish rice must surely hold a place of honor within it. Also known as Mexican rice or arroz rojo, this delectably savory and richly aromatic dish of skillet-toasted, garlic-and-tomato seasoned, beautifully red-and-yellow-hued rice is a consummate companion for all kinds of entrées, ranging from tacos and

Trader Joe’s & the Taste of Spain2022-10-25T20:26:09-04:00

Walmart: Senior Manager II, Product Development & Merchandising Innovation

(USA) Senior Manager II, Product Development & Merchandising Innovation - WEC (HO) Private Brand Management At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make to create the future of retail, from responsible sourcing to sustainability – and everything in between.

Walmart: Senior Manager II, Product Development & Merchandising Innovation2022-10-25T20:13:15-04:00

Walmart Introduces Joyspun

The intimates category is undergoing a significant transformation, shifting to an era of inclusivity, body positivity, and styles prioritizing comfort and confidence. At Walmart, they are making a few big changes as they continue to evolve and grow the retailers fashion assortment to reflect these trends and create brands that resonate with Walmart customers, helping

Walmart Introduces Joyspun2022-10-24T20:02:59-04:00

ALDI Mama Cozzi Pizza’s On Sale all Spooky Season

Pizza lovers across the U.S. are heating up their ovens in anticipation of the mouthwatering price drop from ALDI this month. For a limited time, shoppers can enjoy a variety of Retail Brand (private brand) ALDI Mama Cozzi’s Pizza Kitchen Take and Bake Deli Pizzas all for under $6. The pizza promo is scheduled for

ALDI Mama Cozzi Pizza’s On Sale all Spooky Season2022-10-23T15:35:03-04:00