2025 Vertex
Save Big Before It’s Gone: Vertex Awards Early Bird Ends Tomorrow
The world’s leading competition celebrating excellence in Retailer-Owned Brand, private brand, and private label package design is officially open — and the Early Bird window closes tomorrow. Teams across the globe are already submitting their best work for the 2026 Vertex Awards, and if you’ve created outstanding Retailer-Owned Brand design this year, this is your moment to enter. The Vertex Awards are where the most innovative, strategic, and creative design work is recognized on a global stage. Every entry is judged by a jury of award-winning creative directors and retail leaders — the very people shaping the future of
Save Big Before It’s Gone: Vertex Awards Early Bird Closes This Friday
ENTER NOW! Save Big Before It’s Gone: Vertex Awards Early Bird Closes This Friday The world’s leading competition celebrating excellence in Retailer-Owned Brand, private brand, and private label package design is officially open — and the Early Bird window closes this Friday. Designers, retailers, manufacturers, and agencies around the world are already submitting their best work for the 2026 Vertex Awards. If your team created outstanding Private Brand design this year, now is the time to enter. This is where the most innovative, strategic, and creative work is recognized on a global stage. Every entry is judged by a
Save Big Before It’s Gone: Vertex Awards Early Bird Is Live Now
The world’s leading competition celebrating excellence in Retailer-Owned Brand, private brand, and private label package design is officially open. Designers, retailers, manufacturers, and agencies from around the world are already submitting their best work for the 2026 Vertex Awards. If your team created outstanding Private Brand design this year, now is the time to enter. This competition is where the most innovative, strategic, and creative work is recognized on a global stage. Every entry is judged by a jury of award-winning creative directors and retailers, the people who are shaping the future of Private Brand and know what true
The Boldest Night in Retail Is Back — Velocity Bold Bash 2025!
The Boldest Night in Retail Is Back — Velocity Bold Bash 2025! Now in its fifth year, Velocity Bold Bash returns as the boldest, most high-energy event in the Retailer-owned Brand industry—and this year’s celebration is going to be bigger than ever. Join us on Monday, November 17, 2025, at Joe’s Live Rosemont, just steps away from the PLMA Trade Show floor. Bold Bash is where the entire Retailer-owned Brand community comes together—retail executives, suppliers, manufacturers, and solution partners—for a night of real connection, networking, and celebration. Expect a room filled with energy, great conversations, and familiar faces from
Join Us at Velocity Bold Bash 2025: The Ultimate Private Brand Celebration!
Now in its fifth year, Velocity Bold Bash returns as the boldest, most high-energy event in the Retailer-owned Brand industry—and free tickets are now available. Join us on Monday, November 17, 2025, at Joe’s Live Rosemont, just steps from the PLMA Trade Show. This signature Velocity event brings together retailers, manufacturers, and solution partners from across the industry for a night of real connection, bold celebration, and live music from Andrew Diehl and The Nightmen, one of the best rhythm and blues bands in the country. Reserve your free ticket today before the event sells out: Sponsorship Opportunities Are
Aldi’s Big Rebrand & Amazon’s New Grocery Brand | Velocity News LIVE
VELOCITY LIVE! IS SPONSORED BY This week’s episode of Velocity This Week Live, hosted by Christopher and Laraine Durham of the Velocity Institute, featured one of the busiest weeks of the year for retailer-owned brands. The show covered Aldi’s largest packaging refresh ever, Amazon’s new grocery brand, Walmart’s clean-label reformulation, Sam’s Club’s fresh sushi program, and Kroger’s new protein-focused product line.The episode also featured an in-depth interview with Julia Gregory, Principal Product Manager at Centric Software, a longtime Velocity sponsor that helps retailers modernize their private brand development. Gregory discussed
Velocity Bold Bash 2025: Free Tickets and Sponsorship Opportunities Now Available
Now in its fifth year, Velocity Bold Bash returns as the boldest, most high-energy event in the Retailer-owned Brand industry—and free tickets are now available. Join us on Monday, November 17, 2025, at Joe’s Live Rosemont, just steps from the PLMA Trade Show. This signature Velocity event brings together retailers, manufacturers, and solution partners from across the industry for a night of real connection, bold celebration, and live music from Andrew Diehl and The Nightmen, one of the best rhythm and blues bands in the country. Reserve your free ticket today before the event sells out: Sponsorship Opportunities Are
2025 Vertex Awards GOLD WINNERS
SHOW ME THE WINNERS! Welcome to the 12th Annual Vertex Awards! We’re proud to unveil this year’s global winners, celebrating the best in package design from around the world. With more than 600 entries representing 79 retailers across 53 countries, this year’s competition proves once again that Retailer-owned Brands are leading the way in creativity, strategy, and consumer impact. These designs don’t just compete—they set the standard. The Vertex Awards were co-founded by Christopher Durham, President of the Velocity Institute, and Phil Russo, Publisher of Global Retail Brands Magazine. What began as a bold idea has grown into the
2025 Vertex Awards SILVER WINNERS
Welcome to the 12th Annual Vertex Awards! We’re proud to unveil this year’s global winners, celebrating the best in package design from around the world. With more than 600 entries representing 79 retailers across 53 countries, this year’s competition proves once again that Retailer-owned Brands are leading the way in creativity, strategy, and consumer impact. These designs don’t just compete—they set the standard. The Vertex Awards were co-founded by Christopher Durham, President of the Velocity Institute, and Phil Russo, Publisher of Global Retail Brands Magazine. What began as a bold idea has grown into the world’s largest competition dedicated
Who Won Big? The 2025 Vertex Awards Reveal the Future of Private Brand Design
SEE ALL THE WINNERS! Welcome to the official reveal of the 2025 Vertex Award winners! Now in our 13th year, this global competition continues to recognize the very best in package design from around the world, regardless of who owns the brand. With entries from 53 countries and 79 retailers, the Vertex Awards once again set the standard for design excellence in the world of Retailer-owned Brands. The Vertex Awards were co-founded by Christopher Durham, President of the Velocity Institute, and Phil Russo, Publisher of Global Retail Brands Magazine. Together, they launched what has become the world’s most prestigious competition
