Marketing
Marks & Spencer – Percy Pig Comes to Life!
This time of year I love to showcase Holiday Commercials from retailers around the world that feature Retail Brands. Today’s commercial comes from iconic British Retailer Marks & Spencer and of course, includes an appearance by Percy Pig. As an added bonus I have also included “This is not just a Christmas song!” the holiday video from the team at M&S Romford store. The viral TikTok stars are donating all profits from the charity single to Shelter and Together for Short Lives.
Target Celebrates the Holidays with Retail Brands
Target has spun up all kinds of fun indulgences to turn any moment into something extra special, like hot cocoa drink bombs (perfect for stocking stuffers, gifts or a go-to winter treat), Good & Gather Plant Based Oatmilk Holiday Nog (a dairy-free twist on a holiday favorite) and the retailers largest gingerbread house assortment ever (the perfect family-friendly holiday activity, starting at just $2.99). What to wear, you ask? Family PJs are back for a fun night in and perfect family photo op (don’t forget your pup!), or, for festive occasions, coordinating mom-daughter sweaters and crushed velvet pants. Now that’s cozy comfort!
The holidays are back, and so is Loblaw’s PC Insiders Report
After a lonely year in 2020, Canadians are hoping to celebrate this holiday season in a more familiar way. In fact, a recent survey commissioned by Loblaw's President's Choice team found that almost two-thirds (61%) of Canadians are feeling nostalgic for a "normal" holiday season this year. However, many are feeling rusty when it comes to holiday entertaining, with almost half (45%) of Canadians nervous that they won't be able to do their holiday traditions justice. After a lengthy hiatus, the PC Insiders Report holiday edition is back, with entertaining inspiration and behind-the-scenes product stories of one of Canada's
Sam’s Club features Members Mark in Holiday Pop-up
Warehouse retailer Sam's Club is bringing the merry to Merry-ville. The retailer is presenting more sales events than ever before, superior quality gifts, food, décor, and more. Because Sam’s Club members are going even bigger this holiday season with the return of larger gatherings and celebrations, how could we not bring you the ultimate holiday experience? Just remember the numbers five and 60. Why? Well at five locations across the U.S., Sam's will host spectacular Merry-ville events in parking lots - bringing members fun and exciting activities like ice skating, a virtual meet and greet with Santa, holiday photo
Meijer Touts Low Turkey Prices for Thanksgiving
Amid growing concerns about the supply chain and price of turkeys this year, midwestern retailer Meijer is hanging its hat on value and well-stocked birds. Customers can purchase Meijer brand frozen turkeys for 33¢ per pound through November 27. Additionally, Meijer is carrying a wide array of small and large birds to accommodate every gathering size. The retailer is offering a vast selection of turkeys; including fresh, frozen, organic and antibiotic-free birds to suit every household's preferences. Meijer private brand fresh turkeys cost 99¢ per pound and Butterball fresh turkeys come in at $1.99 per pound. There is a limit of two per customer
Publix Gingerbread Stores & Retail Brand Differentiation
Florida-based grocer Publix is putting a new twist on a classic holiday treat. The supermarket released a limited-edition Retail Brand gingerbread kit that allows shoppers to build and decorate their own edible gingerbread Publix grocery store. "We know our fans love checking out the newest Publix locations," said the company. "So we’re excited to share the sweetest and smallest one of all: the Publix Super Markets Gingerbread Store! Just in time for the holiday season, this fun-to-decorate kit is now available in stores. It has everything you need to combine your love of Publix with the classic tradition of
ALDI Assembles ‘Charcuterie Board of Directors’
Nothing says holiday entertaining like a robust and inviting charcuterie board, and ALDI is helping hosts and food lovers take their boards to a whole new level with its first-ever ‘Charcuterie Board of Directors.’ This panel of charcuterie aficionados was assembled to inspire novices and connoisseurs alike in the quest to build the most innovative and festive boards this holiday season all with Aldi Retail Brand products. Meet the ALDI Charcuterie Board of Directors The Charcuterie Board of Directors is composed of seven pros across food, wine and all things delectable. Their unique expertise not only defines their role
Save A Lot Celebrates National Pizza Month
Save A Lot, one of the largest discount grocery chains in the United States, invites pizza lovers everywhere to celebrate National Pizza Month this October with one (or quite a few) of its new flavors. Whether you are a meat lover, vegetarian, thin crust aficionado or hoping to enjoy pizza for breakfast, there’s a lot – like, a lot a lot – of pizza options for everyone. Now available at stores nationwide, Save A Lot’s Retail Brand range of Mantia’s frozen pizzas has expanded to include new thin crust, stuffed crust and rising crust options, plus seasonal flavors suited to
ALDI Declared Nov. 3 National Advent Calendar Day
The countdown is on to one of the hottest Retail Brand products of the holiday season. It's time to grab one of ALDI's popular Advent calendars. The calendars, which feature beer, wine, or cheese to help count the days to December 25, will be in stores on November 3. The calendars are only available for a limited time, while supplies last, and history shows the most popular aren't on the shelves long. In years past, the beer and wine calendars have sold out in minutes. And ALDI has declared Nov. 3 to be "National Advent Calendar Day." This year,
Thrive Market Announces First Shoppable Cookbook
Last week online retailer Thrive Market unveiled their first shoppable healthy cookbook. With 60+ recipes featuring better-for-you, healthy ingredients and single touch “add to cart” QR codes, this cookbook is redefining what healthy cooking at home looks like—all in 30 minutes or less. The book titled, Healthy Living Made Easy, is exclusively available on ThriveMarket.com for $24.99 and is available for new Thrive Market members as an accompanying gift with their first order for a limited time and while supplies last. The recipes feature simple, wholesome ingredients, almost all of which you can find at member-only prices on the site. The