Sustainability

Ocado Gives Private Brand a Sustainable Refresh

British online retailer Ocado.com has launched a major refresh of its private brand, part of the retailer’s wider rebrand from green ‘apple’ to purple ‘grape’. The newly refreshed range includes new products, enhanced sustainability credentials, including 27 tons less plastic and the removal of 9 million non-essential packaging components, based on sales in 2020, as well as new bright, contemporary artwork. The full range of refreshed Ocado own-range products will be available to purchase online at ocado.com from Wednesday 17th March 2021. Rachel Cox Reynolds, head of own-range and technical compliance says:​ “We have been busy working on a new

Portuguese Retailer Continente Launches Eco Cleaning Range

Continente ECO is the Portuguese retailer Continente's new private brand of ecological products for cleaning the home, clothes and paper, which combines environmental sustainability with efficiency and affordable prices and is on sale, starting today, in all the brand's stores. The range includes more than 15 SKUs, from paper products - kitchen roll, napkins, and toilet paper - to garbage bags (from 20 to 150 liters) and kitchen cleaning - detergent and grease remover -, cleaning linen - detergent - and home cleaning - toilet gel, wash everything, cleaning cream and glass cleaner. They are environmentally friendly products, produced with

Rite Aid Expands Commitment to Improving Chemical Management and Product Safety

Rite Aid today announced expanded commitments to reduce toxic chemicals in the products it sells, doubling down on its efforts to ensure clean, safe product ingredients as part of the company's RxEvolution strategy. Rite Aid's commitment to improving chemical management and product safety directly aligns with the retailer's objective to help customers achieve whole health. Following an evaluation of current practices, Rite Aid has identified several new areas for improvement in its revised chemical policy, committing to: Issuing a food-contact materials restricted substance list and requiring private brand suppliers to certify that all packaging and packaging components sold to Rite

Marks & Spencer Sets New Denim Sustainability Standards

M&S has started switching all denim to more sustainable indigo dyes including nearly 50% of the new range, which also uses 86% less water* compared to the industry average for denim finishing, and 100% responsibly sourced cotton. The new sustainability features are brought to life in the marketing campaign for its stylish Spring/Summer denim range. Today, M&S has launched new sustainability standards for one of its most popular hero categories – denim – as customers say responsibly made clothing is important. In a recent M&S survey, over half (58%)** of customers agreed sustainability is a key consideration when shopping for

Sainsbury’s Extends Sustainable Innovations

UK retailer Sainsbury’s is cutting down plastic packaging ahead of Pancake Day this year, reducing plastic packaging by 86% in its pancake mix. The move is part of the retailer’s commitment to halve plastic packaging by 2025 and is the latest seasonal celebration to have a sustainable makeover. Claire Hughes, Director of Product Innovation at Sainsburys The new widely-recycled pancake cartons are estimated to save a total of 25 tons of plastic every year, and is just one more step the supermarket retailer has taken to reduce its overall plastic waste. Valentine’s Day will also get a makeover,

Ahold Delhaize USA Announces Sustainability Goals

Ahold Delhaize USA, the parent company of grocers Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop, unveiled this week new health and sustainability goals as part of a detailed, purpose-driven strategy to enable customers to make healthier choices, create greater product transparency, eliminate waste and taking bold climate action, all in support of developing a more sustainable food supply chain. The new goals are announced as research is showing that consumers are demanding healthier, more transparent product options. In fact, Ahold Delhaize USA proprietary research found that 43% of consumers feel sustainability is “extremely important,” up from 28% of consumers pre-pandemic.

Daymon Partners with Emerald to Expand Sustainable Licensing Program

Emerald Brand is announcing a newly formed partnership with Daymon. This partnership will expand Emerald Brand’s Tree-Free, American Made licensing program to retailers across the United States. “When it comes to sustainability, it’s no longer a binary decision. Consumers are demanding more environmental options in every category from finished goods to their product’s packaging. This growing consumer demand is driving retailers to bring more transparency to their products, and dynamic stories behind them,” states Ralph Bianculli Jr., Managing Director at Emerald Brand. The partnership between Emerald Brand and Daymon will be beneficial to the fast-growing need in retail portfolios for

Co-Op Cracks Plastic Packaging Solution for Easter Eggs

UK grocer Co-op is removing the plastic packaging from its Easter eggs, as part of its commitment to eliminate unnecessary plastic from its private brand ranges. The retailer is eradicating the use of plastic inner packaging and windows for all five of its hollow Fairtrade Easter eggs, which will save over 14 tons of unnecessary plastic. The move comes as the ethical retailer gets ready to roll out the UK’s largest ever scheme to collect and recycle plastic film as part of its ambition to make 100% of its own-brand packaging easy to recycle by the end of this year. Iain

Auchan Presents New Planet & Healthy Friendly Cosmia Products

France based international retailer Auchan has introduced a new skincare range in its health and beauty private brand, Cosmia. According to a recent study, 54% of French women expressed fears about the formula of cosmetic products. The new products come in are 100% recyclable and come in plastic-free packaging with FSC-certified cardboard from sustainable resources. The collection includes a make-up remover with bi-phase micellar water, which has been dermatologically tested and approved.  It has also undergone customer satisfaction tests, where 85% of respondents said they would recommend the product to a friend. The range also features 3 varieties of lip

Conscious Consumerism Forecast to Hit Pandemic Induced Record Highs

An interesting report from British grocer the Co-op. The implications for private brand have a far-reaching impact and will certainly impact our conversations for this year's My Private Brand Innovation Summit and My Private Brand Sustainability Summit. A landmark tracker of ethical spending reveals the winners and losers from sustainable consumer behaviors because of the impact of coronavirus. The British grocer the Co-op’s Ethical Consumerism Report, which has monitored ethical spending habits for over 20 years, shows over a half of public transportation users will continue to avoid buses and trains, even after the pandemic*. The Co-op’s Ethical Consumerism report has