This Week

Target Launches Dealworthy + Walmart & HEB News

WATCH NOW! Navigating the Future of Retailer-Owned Brands: Innovations from Target to Walmart In this episode of Velocity This Wek, host Christopher Durham takes listeners through an exciting journey in the universe of retailer-owned brand / private brands. In a tone that's both informational and engaging, Durham provides listeners with the latest updates, thoughtful insights, and developments that are shaping the industry. From Target's launch of DealWorthy to H-E-B's heartwarming Super Bowl commercial and Walmart's bold move into tech, the episode is a treasure trove for anyone interested in the world of private branding. Key Takeaways Target's Dealworthy:

Target’s Up&Up Brand Relaunch: Higher Quality Standards and Hundreds of New Products

WATCH NOW! In this episode of Velocity This Week, Christopher Durham brings the latest news in the world of retailer-owned brands / private brand /private label. He discusses the viral success of Walgreens' gummy mango candy on TikTok, Target's relaunch of their up&up brand with higher quality standards, Good Food Holdings' introduction of their first companywide private brand, Macy's launch of the State of Day restwear brand, and 7-Eleven's new Valentine's Day treats. Durham also shares information about upcoming events and invites retail speakers to join the Velocity stage. Retailer-Owned Brands Take Center Stage: Unveiling Innovative Products and Engaging

Private Brand Goes to the Dogs + Petco, Pets at Home, Fresh Thyme & Waitrose NEWS

WATCH NOW! This Week in Private Brand: Beauty, Pets, and More Welcome to Velocity This Week, Tuesday, February 6th, 2024. This is our weekly look inside the world of Retailer-owned Brand news with a healthy dose of insights and opinions. In this week's edition, we have exciting stories on pets and beauty, highlighting the latest developments in the private brand industry. Fresh Thyme Market's New Beauty Range Fresh Thyme Market has recently debuted a new range of retailer-owned brand natural beauty products. Designed by an LA-based agency, this line brings a modern and confident approach to private brand

Trader Joe’s, JCPenney’s, Kroger, and More: A Weekly Update on Retailer Owned Brands

WATCH NOW! Retailer-owned brands / private brands are increasingly becoming a force to reckon with in the consumer market, driven by their unique ability to offer distinctive products that resonate with shoppers. From Trader Joe's customer-acclaimed snacks to JCPenney's philanthropic clothing line, the push for private labels is reimagining retail boundaries and consumer expectations. This narrative is punctuated by innovative marketing strategies, as seen with Ikea's premium brand stunt, and concerted efforts to cater to diverse communities and consumer lifestyles. Let’s dive into the insights from the week's retailer-owned brand news and examine how these brands are shaping

Target Launches New Brand: Gigglescape + Numerator, Home Depot, Costco & Aldi News

WATCH NOW! In this week's enlightening episode of Velocity, host Christopher Durham takes a deep dive into the dynamic world of retailer-owned brand news. The landscape of consumer goods is ever-evolving, and the past year has marked a significant surge in the popularity of retailer-owned brands across various sectors. With 2023 witnessing an increase in demand for value-driven and innovative products, private brands have positioned themselves as key players in the retail space. Christopher Durham’s prolific insights on retailer-owned brand news serve as the perfect guide to understanding these market shifts. Let's delve into the key highlights and

Kroger Albertson’s Merger Delayed: Staples, Asda, Store Brands Magazine, Wakefern and More:

WATCH NOW! In this week's enlightening episode of Velocity, host Christopher Durham takes a deep dive into the dynamic world of retailer-owned brand news. Engage with insightful discussions on the delayed Kroger-Albertsons merger, the introduction of Staples' new breakroom brand, and the pivotal move by Store Brands magazine as it transitions from print to digital. Discover the latest retailer-owned brand innovations from Albertsons and Asda, and learn about Wakefern’s upcoming Cravecon 24 indulgent Snack Summit. Christopher's expertise offers a valuable perspective on the evolving retail landscape with a focus on private labels and brand strategies. Retailers and brands

M&S x Zoe Collab for Gut Health + TRADER JOE’S, IKEA & SAINSBURY’S NEWS

WATCH NOW! Welcome to Velocity This Week, where we dive into the world of retailer-owned brand news and provide you with insights and opinions on the latest trends. In today's episode, we'll be discussing some exciting developments from M&S, Ikea, Sainsbury's, and Trader Joe's. So, let's jump right in! M&S Launches a Gut Health Shot in Collaboration with Zoe M&S Foods, the British retailer known for its commitment to healthier choices, has partnered with nutrition science company Zoe to launch the M&S Food and Zoe Gutshot. This collaboration aims to tap into the growing consumer awareness about gut

AI in Private Brand, Sustainability Stories and Holiday Treats + Kroger, Ikea and Tesco News

WATCH NOW! Welcome to Velocity This Week, where we dive into the latest news and insights from the world of retailer owned brands. In this edition, we'll explore some exciting developments in sustainability, holiday collaborations, and innovative product offerings. Join me as we uncover the potential impact of these trends and look ahead to what 2024 has in store for the private brand industry. Sustainability Takes Center Stage One of the most significant stories in the realm of sustainability comes from UK retailer Tesco. In an effort to reduce plastic waste, Tesco is making a big change to its

HEB Commercial Features NBA Rookie Victor Wembanyana + Spartan Nash & Waitrose News

WATCH NOW! Welcome to Velocity This Week, where we dive into the latest news and insights from the world of retailer-owned brands. In this final edition for 2023, we'll explore some exciting developments in the industry, including HEB's new Spurs commercials featuring private brand, Waitrose's international private brand expansion, and Spartan Nash's "Our Family" scholarship program. HEB Launches Spurs Commercials Featuring NBA Players One of the most beloved retailers in Texas, HEB, has launched a new edition of its iconic San Antonio Spurs commercials featuring NBA players. This year's commercials promise to be bigger and better than ever, with

Walmart Holiday Swag From Their Sparkshop + Gopuff, Aldi, Waitrose & Vertex Awards

WATCH NOW! Welcome to Velocity This Week, where we dive into the world of retailer-owned brand news and provide you with insights and opinions. I'm Christopher Durham, the president of the Velocity Institute, and today, we'll discuss some of the most significant trends in the industry. From collaborations between major retailers and brands to the changing preferences of consumers, there's a lot to cover. So let's get started. Gopuff and Pure Green Collaboration: Redefining the Beverage Category One of the most exciting collaborations in the retail industry is the partnership between Gopuff and Pure Green. Together, they

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