Each day leading up to the Velocity Conference + Expo, May 16-18, 2022 we will highlight one of the many exciting presentations that will make the event the must attend private brand Event of 2022. Todays focus lands on the presentation by Chris Skyers, VP Own Brands, and Glenn Pfieffer, Design & Packaging Manager, Own Brands, of WAKEFERN.
The pair will present:
Reinventing Wakefern Brands
Lessons learned while reinventing and growing the Wakefern brand portfolio during the pandemic.