Albertsons Companies, Inc. today announced the launch of its Albertson’s-owned Brand O Organics “Fight Hunger, Serve Hope” initiative to combat hunger during the summer months when households with school-aged children face higher rates of food insecurity. Now through August 1, the retailer’s brand will donate one meal for every O Organics product purchased,
By David Orgel Albertsons Companies has undertaken a “rigorous process” of rethinking three of its biggest own brands over the past couple of years and has relied heavily on consumer input. The results are now showing up in stores. Katie, Ceclan, Vice President, Own Brands, outlined the journey for reinvigorating O Organics, Open Nature
Albertsons Companies, Inc. announced today that it would rebrand its Signature Farms, Signature Care, and Signature Cafe products under one master Retailer-owned Brand, Signature SELECT, which features a refreshed, modern logo, bold packaging, and a new marketing campaign designed to build an emotional connection with customers. The transition to Signature SELECT is underway across stores,
By David Orgel Speakers on the opening day of the Velocity Conference emphasized how innovation continued to fuel the Retailer-owned Brand (private brand) industry. Retailers from Albertsons, Sprouts Farmers Markets, and CVS Health outlined innovative strategies in areas ranging from product development to branding and marketing. Sprouts Drives Innovation in Natural Foods Channel
Rodney McMullen of The Kroger Co. and Vivek Sankaran of Albertsons Cos., Inc. shared a jointly-penned opinion letter to the editors of the daily newspaper Cincinnati Enquirer. In the April 28th letter, the retail executives attempted to combat misconceptions about the proposed merger of the retailers. Kroger and Albertsons were created with their founders’
I am excited to announce that Katie Ceclan, VP Own Brands, ALBERTSONS, will present live at The Velocity Conference + Innovation Expo 2023 in Charlotte, NC. The event will be held May 16-18, 2023, at the Omni Hotel in Charlotte, NC. Get your tickets today! She will present: Albertsons Own Brands Reinvention See how Albertsons
Albertsons Companies, Inc. announced the next evolution of its Retail-owned Brand portfolio with the evolution of its iconic brand O Organics. The Retail-owned Brand is celebrating its growth and evolution with vibrant new packaging designed to stand out, taking a fresh and unexpected approach to marketing an organic brand. To kick off this bright
Albertsons Companies introduced today the redesign of its Open Nature Retail-own Brand (private brand) as the company strives to become the retailer of choice for health-conscious shoppers seeking a more balanced lifestyle. Open Nature, which is part of Albertsons Cos. Own Brands portfolio, provides shoppers with tasty foods made with thoughtfully chosen ingredients that
This week Albertsons Companies, Inc. reported results for the third quarter of fiscal 2022, which ended December 3, 2022. Third Quarter of Fiscal 2022 Highlights Identical sales increased 7.9% Digital sales increased 33% Loyalty members increased 16% to 33 million Net income of $376 million, or $0.20 per share Adjusted net income of $505
Albertsons Companies invites customers to toast this holiday season with its new, premium Vinaforé Collection. The Retail-Owned Brand (private brand) collection features five distinctively crafted varietals originating from some of the best wine regions in the world and is now available at Albertsons Cos. owned stores including Albertsons, Safeway, Shaw’s, Vons, Jewel-Osco, Acme, Tom Thumb,
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