Aldi UK Launches Brrriliant New Ice Cream

Calling all ice-cream fans – Aldi UK is launching a tasty new range of Retail Brand (private brand) Ice Cream Tubs (£2.29, 480ml) inspired by well-loved chocolate brands Dairy Milk, Oreo and Flake. From September 19th, shoppers can say hello to creamy, cost-effective post dinner treats, coming in at 30% cheaper than their counterparts!

Available in Milk Chocolate, Crumbly Cone and Cookies n Cream flavors, each delicious ice-cream is perfect for sharing (or not). On top of a base of velvety vanilla ice cream, each tub is topped with delicious chunks of milk chocolate, crumbly chocolate or chocolate and biscuit. These legendairy ice-creams are sure to satisfy that post-dinner sweet tooth craving.

Delighted shoppers will find more bang (or ice cream) for their buck with Aldi’s new Ice Cream Tubs, with each one coming in at £2.29, compared to £3.25 for the branded alternative.

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By Christopher DurhamPublished On: September 22nd, 2022Tags: Aldi

About the Author: Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.