Walmart Serves Up Great Value Holiday Cookies
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If you’re a fan of cookie dough Walmart and its private brand Great Value has introduced new SKU’s. The ready-to-bake holiday frozen cookie dough includes:
- Great Value Hot Chocolate Cookie Frozen Cookie Dough: The hot chocolate dough contains marshmallow bits for $2.98
- Great Value Hot Red Velvet Frozen Cookie Dough: The red velvet dough contains cream cheese bits for $2.98
About the Author: Christopher Durham
Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.
