CNN Investigation Uncovers AmazonBasics Safety Hazards
[et_pb_section fb_built=”1″ _builder_version=”4.6.1″ _module_preset=”default”][et_pb_row _builder_version=”4.6.1″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.6.1″ _module_preset=”default”][et_pb_text _builder_version=”4.6.1″ _module_preset=”default”]

Late last week CNN published the investigative report “Dozens of Amazon’s own products have been reported as dangerous — melting, exploding or even bursting into flames. Many are still on the market” revealing possible safety issues with Amazon’s private brand AmazonBasics products. According to the article since 2016, more than 1,500 reviews of 70 AmazonBasics products have included mentions of electrical malfunctions involving explosion, fire, smoking, or melting. Products included microwaves, charging cords, and surge protectors.

The reviews represent a small fraction of the products purchased, and fires caused by consumer electronics are not unique to Amazon’s private brands. User error can also be a factor, as can faulty or aging wiring within a home or a defective device being used with the product.

Read the full report.

[/et_pb_text][et_pb_image src=”https://myprivatebrand.com/wp-content/uploads/Fire-Microwave.jpg” title_text=”Fire Microwave” _builder_version=”4.6.1″ _module_preset=”default”][/et_pb_image][et_pb_image src=”https://myprivatebrand.com/wp-content/uploads/Amazon-Basics-strip.jpg” title_text=”Amazon Basics strip” _builder_version=”4.6.1″ _module_preset=”default”][/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section]
By Published On: September 13th, 2020Tags: , , , , ,

Share This Incite!

About the Author: Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

2024 EVENTS

TICKETS, SPONSORSHIPS & EXPO BOOTHS NOW AVAILABLE

VELOCITY
CONFERENCE + EXPO

CHARLOTTE, NC

MAY 13-15, 2024

VELOCITY
EUROPE 2024

FREE VIRTUAL SUMMIT

JUNE 27, 2024

VELOCITY
SUSTAINABILITY SUMMIT 2024

PHOENIX, ARIZONA

OCTOBER 22-23, 2024

VELOCITY
BOLD BASH 2024

CHICAGO, IL

NOVEMBER 18, 2024