Walmart announced last month that it is adapting to meet the evolving needs of its customers this holiday season. Black Friday – will be no exception. Walmart’s revamped Black Friday savings event will deliver the incredible prices customers expect from the retailer in an entirely new way to help provide a safer and more convenient shopping experience.

Walmart will spread out its Black Friday savings this year from one single day to three events to bring customers “Black Friday Deals for Days.” This reinvented Black Friday experience will offer customers the retailer’s best prices of the season during three separate savings events across the month of November. Each savings event will begin online at Walmart.com and continue in Walmart stores.

“Customers trust Walmart to deliver an amazing Black Friday year after year. Although this year’s event looks different, our commitment to what our customers depend on us for – the absolute best prices of the season on hot gifts from top brands – hasn’t changed,” Scott McCall, executive vice president, and chief merchandising officer for Walmart U.S., said. “I’m really excited that this year, when it matters most to our customers, we’re offering them more convenient and safer ways to shop Black Friday at Walmart, whether that’s from the shelf in one of our stores, ordering online and picking it up curbside or having it delivered right to their front door.”

The event kicks off November 4 at 7 pm online and the featured item on the front page of the flyer is the private brand onn 42″ Class 1080p FHD Roku TV for a mind-blowing $88.00.