SCC Private Brand Commitments
The commitment to improving farmer and worker livelihoods is ongoing. Below, we highlight some of Fair Trade Certified Retailer partner’s commitments.
Sam’s Club As a part of its reintroduction, Sam’s Club announced a new goal that helps deliver on the goals of the SCC, aiming for 100% of its private brand Member’s Mark™ coffee, tea and cocoa products to be Fair Trade Certified by 2025.
Natural Grocers is committed to source 100% organic and Fair Trade Certified coffee for its private label brand.
ALDI met its initial goal of 50% certified coffee products ahead of the project timeline. To support its growing communities and to protect biodiversity, ALDI has further committed to increasing its certified coffee products to 75% by 2025.
Kroger made a commitment in 2021 to source 100% Fair Trade Certified coffee for its Private Selection® brand from international growing regions by mid-2022 and has met this commitment.
Other Partner Milestones
Thrive Market – “Our three Thrive Market Fair Trade Certified Coffees together are up more than 20% year over year. We continue to drive positive impact by introducing our 1.2M members to our instant coffees that help support fair trade sourcing and practices.”
– Thrive Market
CVS Pharmacy features nine Fair Trade Certified coffee products in a variety of blends and roasts. The company was the first drugstore to carry 100% Fair Trade Certified products in its exclusive store brand, Gold Emblem®.