Pottery Barn Teen Launches Largest Dorm Collection

Pottery Barn Teen, a retailer owned by of Williams-Sonoma announced last week the launch of the brand’s largest dorm collection to date. Pottery Barn Teen offers more ways than ever to prepare for college with a new assortment that features dorm bedding, bath, storage, and decorating essentials. Customers can shop the new dorm collection online, in-store and on the Pottery Barn Teen mobile app.

Pottery Barn Teen’s most robust dorm collection yet features must-have items, including twin XL bedding, quick dry towels, laundry bags, no-nails décor, study essentials and storage solutions. Pottery Barn Teen takes the guesswork out of college shopping by providing a comprehensive checklist of dorm-approved favorites. To see the checklist, visit https://www.pbteen.com/pages/pbdorm/college-checklist.html.

Pottery Barn Teen’s dorm assortment features a range of aesthetic styles, including a new romantic, vintage-inspired collaboration of floral dorm bedding and décor with beloved fashion brand, LoveShackFancy.

“Our new dorm collection brings together style, quality and the functionality needed for dorm living. We considered every detail of the room to offer a complete decorating solution crafted with high-quality materials and a focus on sustainability that the Pottery Barn brands are known for,” said Jennifer Kellor, President, Pottery Barn Teen. “We are proud to offer our customers more convenient shopping with our new mobile app and expanded ship-to-store functionality.”

Pottery Barn Teen also offers a seamless Ship-to-Store option for convenient pickup at any of the Williams-Sonoma, Inc. brand retail locations nationwide, including Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Williams Sonoma, and West Elm. Instead of shipping to a home address, customers can choose to have their order shipped to the store location closest to their college campus just in time for move-in day.

By Published On: June 18th, 2023Tags:

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About the Author: Christopher Durham

Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.

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