Boxed CEO Chieh Huang: Consumers Are Shifting Toward Private Brands
Chieh Huang, CEO of the e-commerce club retailer Boxed, joined Alix Steel and Guy Johnson on “Bloomberg Markets: Americas” to talk about the strength of the consumer and major issues facing retailers now. (Source: Bloomberg)
About the Author: Christopher Durham
Christopher Durham is the president of the Velocity Institute. Prior to this he founded the groundbreaking site My Private Brand. He is the co-founder of The Vertex Awards. He began his retail career building brands at Food Lion and Lowe’s Home Improvement. Durham has worked with retailers around the world, including Albertsons, Family Dollar, Petco, Staples, Office Depot, Best Buy, Metro Canada. Durham has published seven definitive books on private brands, including Fifty2: The My Private Brand Project and Vanguard: Vintage Originals.
