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2024 EVENTS
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BRANDING
BUSINESS
VELOCITY CONFERENCE ON DEMAND
MARKETING
Aldi UK Launches Premium Women’s Fragrances for Summer
Shoppers could save a total of £310.63 (95%) compared
ALDI Smokes the Competition with Summer “Cookout Kickback”
Hungry for grilling season but not ready to eat the
Topco’s Crav’n Flavor to sponsor Let Freedom Sing! Music City July 4th
This year Nashville shoppers can celebrate Independence Day 2023
FASCINATING RETAIL BRAND TWITTER FEEDS
DIVERSITY
Wakefern Own Brands Supplier Summit to Spotlight Diversity
Ahold Delhaize / Peapod Digital Labs Selects Private Brand Incubator Participants
Kohl’s Introduces Sonoma Community
Collabs
Guest Posts
INNOVATION
President’s Choice Black Label Unveils Hand-Tossed Pizzas
Loblaw-owned Brand President's Choice has introduced a new addition to the frozen pizza aisle: the all-new PC Black Label Frozen Pizzas. Every pizza is hand-tossed by skilled Pizzaiolos in Italy and made with premium ingredients. These stone-baked delights bring the true taste of Italy to Canadian
Trader Joe’s Cools Summer with Root Beer Float Bars
Is there a drinkable summertime dessert more iconic than the Root Beer Float? Trader Joe’s answer, objectively speaking, is no, not really. From the sweet, sarsaparilla-y flavor of the soda to the creaminess of the vanilla ice cream, every sip summons a certain nostalgia that’s hard
SUSTAINABILITY
Tesco Switches to Recyclable Clear Milk Caps
British shoppers at Tesco will soon see changes across its Tesco-owned Brand milk – as the supermarket works with suppliers to make milk bottles even easier to recycle. By removing colored plastic and changing blue, red and
Tesco’s ambitious net zero targets validated by Science Based Targets Initiative (SBTi)
Earlier this month British retailer Tesco has outlined an ambitious plan for emissions reduction across its operations and value chain as it becomes one of the first retailers globally to have its *net-zero **science-based targets validated by
Win a Free Ticket to the Velocity Sustainability Summit
The Velocity Institute is conducting our annual Sustainability and Retailer-owned Brand (Private Brand) industry research. The survey focuses on the elements of Sustainability most relevant to the private brand industry: sustainable product/ manufacturing and sustainable packaging. The
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